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Bravado (song)

"Bravado"
Promotional single by Lorde
from the album The Love Club EP
Released 6 September 2013
Format Digital download
Recorded At Golden Age Studios, Morningside, Auckland, New Zealand
Genre
Length 3:41
Label Universal
Songwriter(s)
Producer(s) Joel Little

"Bravado" is a song by New Zealand singer Lorde, originally included on her debut EP The Love Club EP. It was later featured on her Tennis Court EP and the extended version of her debut album Pure Heroine (2013). The song was written by Lorde and Joel Little and was produced by the latter. The track was released as a single on 6 September 2013, via iTunes Stores, in a number of European countries and India. Characterised as a chamber pop and electropop song, "Bravado" addresses Lorde's introverted nature and the need to feign confidence in the music industry. The single was well received by music critics and peaked at number five on the New Zealand Artist Singles chart.

"Bravado" was written by Lorde (credited under her birth-name Ella Yelich-O'Connor) and Joel Little, while production for the song was handled by the latter. The track was written and recorded in 2012 at Little's Golden Age Studios in Auckland. Within a week, Lorde had finished recording "Bravado" alongside "Royals" and "Biting Down" during a school break. Chris Schulz, from The New Zealand Herald, described "Bravado" as a chamber pop piece, while The Village Voice's Brittany Spanos called it an electropop song. Running for a duration of 3:41 (three minutes and 41 seconds), the track is composed on electronic beats in the key of B minor and plays in common time at a moderate tempo of 88 beats per minute. Lorde's vocal range on the song spans from F3 to D5. The lyrics of "Bravado" address the idea "of false confidence delivering real confidence" and of Lorde stepping into a line of work where, she said, "everyone would be watching me, and everyone would want to talk to me and confront me". Lorde cited the line "Me found bravery in my bravado" from Kanye West's song "Dark Fantasy" as an influence. Simon Collins, of The West Australian, called "Bravado" a particularly prescient song, preempting Lorde's rise to prominence. At a point of the song, Lorde confesses "to a battle between shyness and show-business aspirations":


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