Be3

be3
Launched	1 January 2015 (as UTV Ireland) 9 January 2017 (as be3)
Owned by	TV3 Group Virgin Media Ireland
Picture format	576i (16:9 SDTV) 1080i (HDTV)
Audience share	8.09% (November 2016, TAM Ireland )
Country	Ireland
Language	English
Broadcast area	Ireland
Sister channel(s)	TV3 3e
Website	www.be3.ie
Availability
Terrestrial
Saorview	Channel 6
Satellite
Sky Ireland	Channel 116
Cable
Virgin Media Ireland	Channel 106 Channel 148 (HD)
IPTV
eir Vision	Channel 108
Streaming media
Be3	3 Player (Ireland only)

1 January 2015 (as UTV Ireland)

be3 is a digital television channel in Ireland operated by the TV3 Group, a subsidiary of Virgin Media Ireland. As a sister to TV3 and 3e. the channel primarily carries programming aimed towards women. It is carried on digital terrestrial television on Saorview channel 6.

It originally launched in 2015 by the UTV Group as UTV Ireland, a branch of Northern broadcaster and ITV franchise UTV. The channel's original lineup primarily featured programming acquired from ITV under a long-term agreement, including flagship soaps such as Coronation Street and Emmerdale, along with some locally produced programming and news bulletins. In the wake of major economic losses at the venture, UTV sold its television businesses to ITV plc in October 2015. ITV, in turn, sold the network to the TV3 Group in July 2016.

On 6 November 2013, UTV Ireland's then owner, UTV Media, announced its subsidiary, UTV Ireland Ltd, would launch a new television channel targeting audiences within the Republic of Ireland and obtained a licence for a 'Content Provision Contract' from the Broadcasting Authority of Ireland. UTV launched the channel following their acquisition of Republic of Ireland broadcasting rights to key programming from ITV Studios Global Entertainment, including Emmerdale, Coronation Street and The Jeremy Kyle Show. TV3 previously held the rights until December 2014.

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