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Airtel (India)

Bharti Airtel Limited
Public
Traded as :  : BHARTIARTL
BSE SENSEX Constituent
ISIN INE397D01024
Industry Telecommunications
Founded 7 July 1995
Founder Sunil Bharti Mittal
Headquarters Bharti Crescent, 1, Nelson Mandela Road, New Delhi, India
Area served
India, Sri Lanka, Bangladesh, and Africa
Key people
Sunil Bharti Mittal (Chairman and MD)
Products Fixed line and mobile telephony, broadband and fixed-line internet services, digital television and
Revenue 966.021 billion (US$14 billion) (2016)
341 billion (US$5.1 billion) (2016)
Profit 54 billion (US$800 million) (2016)
Total assets 2,248 billion (US$33 billion) (2016)
Total equity 708 billion (US$11 billion) (2016)
Number of employees
25,400(2016)
Parent Bharti Enterprises (68%)
SingTel (36.27%)
Subsidiaries Airtel India
Airtel Sri Lanka
airtel Africa
Wynk
Robi (25%)
Website www.airtel.com

Bharti Airtel Limited is an Indian global telecommunications services company based in New Delhi, India. It operates in 18 countries across South Asia and Africa. Airtel provides GSM, 3G and 4G LTE mobile services, fixed line broadband and voice services depending upon the country of operation. It is the largest mobile network operator in India and the third largest in the world with 400 million subscribers. Airtel was named India's second most valuable brand in the first ever Brandz ranking by Millward Brown and WPP plc.

Airtel is credited with pioneering the business strategy of outsourcing all of its business operations except marketing, sales and finance and building the 'minutes factory' model of low cost and high volumes. The strategy has since been adopted by several operators. Airtel's equipment is provided and maintained by Ericsson and Nokia Solutions and Networks whereas IT support is provided by IBM. The transmission towers are maintained by subsidiaries and joint venture companies of Bharti including Bharti Infratel and Indus Towers in India. Ericsson agreed for the first time to be paid by the minute for installation and maintenance of their equipment rather than being paid up front, which allowed Airtel to provide low call rates of 1 (1.5¢ US)/minute.

In 1984 Sunil Mittal started assembling push-button phones in India, which he earlier used to import from a Taiwan company, Kingtel, replacing the old fashioned, bulky rotary phones that were in use in the country then. Bharti Telecom Limited (BTL) was incorporated and entered into a technical tie up with Siemens AG of Germany for manufacture of electronic push button phones. By the early 1990s, Bharti was making fax machines, cordless phones and other telecom gear. He named his first push-button phones as 'Mitbrau'.


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