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99 Francs (film)

99 Francs
99Francs2007Poster.jpg
French Theatrical Poster
Directed by Jan Kounen
Written by Nicolas & Bruno
Jan Kounen
Based on 99 Francs
by Frédéric Beigbeder
Starring Jean Dujardin
Vahina Giocante
Jocelyn Quivrin
Release date
  • September 26, 2007 (2007-09-26)
Running time
99 minutes
Country France
Language French
Budget $12,500,000
Box office $13,442,285

99 Francs is a 2007 film by the French director Jan Kounen based on the novel of the same name by Frédéric Beigbeder written by Nicolas & Bruno.

The film is a satire on the modern advertisement business. The plot mainly concerns the story of a commercial advertisement designer, Octave Parango (Jean Dujardin), who has an easy-going, highly paid job, and an active free life mainly consisting of drugs and random one-time sexual relationships. However, he starts growing weary of his job, and after having his first ever long-time relationship with fellow worker Sophie (Vahina Giocante) fail miserably, he organises a revolt against the advertisement business and his own life.


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