4CC (AM)
| City | Gladstone, Queensland |
|---|---|
| Broadcast area |
Central Queensland Rockhampton RA1 |
| Branding | 4CC |
| Slogan | Your Station 4CC The Station You Know and Love Is Back 4CC |
| Frequency | 927 kHz |
| Repeater(s) |
98.3 MHz Agnes Water 666 kHz Biloela 1584 kHz Rockhampton |
| Format | Classic Hits |
| Power | 5kW Gladstone, Queensland 2kW Biloela 500w Rockhampton |
| Former callsigns | 4CD |
| Owner |
Grant Broadcasters (Radio Gladstone Pty Ltd) |
| Sister stations |
4RO KIX Country |
| Website | www |
4CC is an Classic Hit Radio-formatted commercial radio station broadcasting to Central Queensland from Gladstone on 927 kHz AM.
4CC began broadcasting to the Central Queensland cities of Gladstone and Rockhampton in 1972 with the callsign 4CD, which remained its name until November 1985 when the station was purchased by Wesgo Ltd - a network organisation which also owned prominent stations 4KQ in Brisbane and 2WS (now WSFM). For the remainder of the 80's, 4CC's format focused on the lucrative 25-39 age group, playing an Adult Contemporary music format. The station also maintained local programming from 5am-12am each day of the week. Prominent breakfast personalities during the 70's and 80's included Noel Roberts (who became station manager), Grant Cassidy, Dales Whyte, Iain Edwards and Chris Costello.
In the 1990s, 4CC broadcast a top 40 format, branded as Hot Hits 4CC, to distant itself from cross-town rival 4RO, which broadcast a classic hits format. In 1998, the station was purchased by DMG Regional Radio, and aligned to a classic hits format used by sister stations 4HI Emerald, 4ZR Roma, 4LM Mount Isa, 4GC Charters Towers, 4MK FM Mackay, 4CA FM Cairns, 4AM Mareeba and 4TO FM Townsville. The station used the slogan "The Best Songs of All Time"; all local programming outside of breakfast was scrapped in favour of syndicated programming from the network's Townsville hub.
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