Nabisco brands

Question

This piglix contains articles or sub-piglix about Nabisco brands

Answer 1

Bonkers candy

Bonkers was a candy offering from Nabisco in the mid-1980s. It consisted of chewable rectangular-shaped candies with tangy filling. The candy came in a large rectangular package with several of them individually wrapped. Common flavors included grape, orange, strawberry, watermelon and chocolate.

The product is perhaps most memorable for a series of television commercials in which one or more apparently uptight characters would take one bite of a Bonkers candy, and a giant fruit such as a bunch of grapes would fall from above and knock them into hysterical laughter. The tagline in the commercials was "Bonkers! Bonks you out!" Several of the commercials featured an older Southern woman who said in a deadpan voice that "Some folks think Bonkers is gum" after which the aforementioned giant fruit would fall on someone, inducing raucous laughter. The woman would then deadpan the line: "They know it's candy now." The original commercial had an ending that featured another giant piece of fruit falling, causing the actor to frown & a dour voice-over saying 'Artificially Flavored'. This was redone to have the actor continue to laugh when the last piece of fruit landed & the voice sounded more pleasant when it noted the artificial flavoring. Most of Bonkers candy commercials tended to be very high in energy and tonality, often with excited overtones.

After the commercials stopped running, the popularity of Bonkers waned until it became a rarity, available only in novelty candy stores. The manufacturer has discontinued the Bonkers line of candies. High competition in the candy and snack market combined with the increased focus on healthy alternatives may have also furthered the wane of Bonkers popularity .

In February 2012, Leaf Brands, LLC (www.leafbrands.com) acquired the trademark and plans to reintroduce the classic brand back into the market by the end of 2015.

In 2017, Leaf Brands will bring back the original Bonkers and will reintroduce some of the eight flavors. It also may be introducing new flavors to its lineup, both natural and artificial. The sugar content that is in Bonkers also may be changed in the new release. Since November 2016, with Bonkers Fruit Candy's Facebook and Twitter post stating, "We made more samples of Bonkers Fruit Chews on the line last week and we think they look pretty good! Getting closer but no date yet.." (With two pictures below), there have been no more updates on Bonkers Fruit Candy. The original flavors include:

Candy company Joyco made and sold a candy called "Bonkers" with no relation and very little similarity to the original Nabisco variety. It had no juicy center and the flavors and manufacturing process were completely different from the Nabisco Brand Bonkers.

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Answer 2

Chase %26 Sanborn Coffee Company

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Answer 3

Cheese Nips

Cheese Nips

Cheese Nips are small cheese-flavored crackers manufactured by Mondelēz International under its brand, Nabisco. They are similar to Kellogg's Cheez-Its.

Cheese Nips are made in Cheddar, Reduced-Fat Cheddar, and Four Cheese (Cheddar, Parmesan, Romano, Mozzarella) flavors. They were once made in extra cheddar flavors. The Four Cheese flavor contains half a gram of trans fat per serving. Kraft uses cheese of its own production to make these crackers.

Cheese Nips are also known for selling versions of their product that are shaped like cartoon characters, including Avengers, Despicable Me, Angry Birds, SpongeBob SquarePants, and Catdog.

Portion-controlled packages of Cheese Nips are also sold under the name Cheese Nips Thin Crisps 100 Calorie Packs (Thinsations in Canada), to appeal to the health-conscious market. Similar to the discontinued Cheese Nips Air Crisps, these Nips are slightly smaller and thinner than regular Nips but are also hexagonal in shape.

Nips also appear along with other varieties of snacks in mix called Nabisco Cheddars, Yo Cheese, and Bits 'n' Bites.

Cheese Nips (originally stylized as "Cheese-Nips") were introduced in 1955 and positioned in the 1980s as a competitor of Sunshine Cheez-It. By 1999, the box was given more of a contemporary look, with the slogan "100% Real Cheese Taste Explosion". Since the Kraft/Philip Morris merger of Nabisco in 2000, Kraft Cheese Nips and all other Nabisco cheese-related products are made with Kraft Cheese. Crackers shaped as characters from the Nickelodeon show CatDog were produced to further market the snack.

Kraft uses cross-promotions with other products and events to sell Cheese Nips. In 2003, it sponsored a NASCAR Chevy driven by Steve Park. In return for financial sponsorship, Kraft was allowed to place its logo for Cheese Nips (as well as Fig Newtons) prominently on the back of the car, where it was likely to be seen by spectators of races. The car was then sold as a toy, in miniature form, as a collector's item.

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Answer 4

Chips Ahoy!

Chips Ahoy! is a brand of chocolate chip cookies, baked and marketed by Nabisco, a subsidiary of Mondelēz International, that debuted in 1963. They are widely sold in the United States, Latin America (where its name in some countries is "Choco Chips"), South Africa, Canada, Spain, Portugal, China, Indonesia, Taiwan, United Kingdom and many more. The Blue Bag type is also sold in the store chain in Latvia and are marketed in large packages of 9, 18, 27, or in various smaller packages. It is the second-best-selling cookie in the United States after Oreo, also a Nabisco-branded cookie, with an average of $355 million in sales per year. By the 1980s, several different varieties of the cookie snack were being baked and shipped to grocery stores: chewy, sprinkled, and striped. In Indonesia, Chips Ahoy! was relaunched in September 2015 after the product was discontinued in that country in the early 2010s.

In the 1960s and early 1970s, Chips Ahoy bags featured comic strips of Cookie Man, a superhero character who subdued various cookie-devouring creatures, such as Fruit Fly or Big Wig. His alter-ego was Mort Meek, who was always seen "counting the 16 chips" in his Chips Ahoy cookie when he was attacked by one of the creatures, at which point he slipped into a phone booth, locker room, restroom, etc., to become Cookie Man and finish off the villain in a Bruce Wayne/Batman vein. These characters were also the subject of Chips Ahoy's concurrent TV commercial campaign, and were both played by the same actor.

For a time in the mid-1990s, advertising labeled Chips Ahoy as being "1,000 chips delicious!" The acquired theme song for most of Chips Ahoy! commercials during its most popular time in the 1990s was a portion of the song "Sing, Sing, Sing" by Benny Goodman's jazz band in the 1930s. From 2002 to 2010, Chips Ahoy's mascots were the animated "Cookie Guys." In 2010, the Cookie Guys were replaced by a live-action campaign on the theme of "joy," in which it is demonstrated that the simple act of opening a bag of Chips Ahoy! brand cookies induces feelings of delight and exultation to the degree that one is affected with "happy feet" and begins dancing. In 2014, Chips Ahoy made its appearance to the UK and Ireland in two flavors, Popcorn Candy Chip and Crispy Choco Caramel In Malaysia, The Chips More advertisements were seen similar to Chips Ahoy's Cookie Man.

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Answer 5

Cream of Wheat

Cream of Wheat

Cream of Wheat is a brand of farina, a type of breakfast porridge mix made from wheat semolina. It looks similar to grits, but is smoother in texture since it is made with ground wheat kernels instead of ground corn. It was first manufactured in the United States in 1893 by wheat millers in Grand Forks, North Dakota. The product made its debut at the 1893 World's Columbian Exposition in Chicago, Illinois. Before January 2007, Cream of Wheat was a Nabisco brand made by Kraft Foods. In January 2007, B&G Foods acquired the brand and all rights to market the cereal. "Cream of Wheat" is a registered trademark.

In addition to its wheat-based products, the rice-based Cream of Rice is also produced as part of the product line, and is often a recommended early food for infants and toddlers and for people who cannot tolerate wheat or gluten, such as persons with celiac sprue disease.

Cream of Wheat is prepared from the box by boiling water or milk, then pouring in the farina while stirring. As it is stirred, the farina starts to thicken. The use of milk instead of (or in addition to) water gives the food a creamier taste.

In the United States market, there are three unflavored mixes available (10-minute, 2 1/2-minute and 1-minute). In the Canadian market, there are two unflavored mixes available (8-minute and 3-minute).

Cream of Wheat is also sold as an instant formulation which includes the use of single-serving packets. These are prepared by simply mixing their contents with hot water and allowing the result to set in a bowl for approximately two minutes.

It is common to customize the hot cereal with the addition of sugar, fruit, or nuts. As a result, several flavors are sold of the instant variety: Original, Apples 'N' Cinnamon, Maple Brown Sugar, Strawberries 'N' Cream, and Cinnamon Swirl. In October 2012, Cream of Wheat added a new chocolate flavor to their instant line. Their most recent addition to the varieties of instant Cream of Wheat Cereals is Bananas & Cream.

The original boxes of Cream of Wheat were handmade and lettered, and emblazoned with the image of an African-American chef produced by Emery Mapes. The character was named Rastus, and was developed by artist Edward V. Brewer. Rastus was included on all boxes and advertisements and continues to be used today with only very slight changes. It has long been thought that a chef named Frank L. White was the model for the chef shown on the Cream of Wheat box, a claim White himself made. White's headstone contains his name and an etching taken from the man depicted on the Cream of Wheat box.

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Answer 6

Fleischmann%27s Yeast

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Answer 7

Geritol

Geritol is a United States trademarked name for various dietary supplements, past and present. Geritol is a brand name for several vitamin complexes plus iron or multimineral products in both liquid form and tablets, containing from 9.5 to 18 mg of iron per daily dose. The name conveys a connection with aging, as in "geriatric." The product has been promoted from almost the beginning of the mass media era as a cure for "iron-poor tired blood".

Geritol was introduced for Medrick Nielsen as an alcohol-based, iron and B vitamin tonic by Pharmaceuticals, Inc., in August 1950 and primarily marketed as such for Medrick Nielsen. Geritol was folded into Pharmaceuticals' 1957 acquisition of J. B. Williams Co., founded in 1885. J. B. Williams Co. was later bought out by Nabisco in 1971. The Geritol product name was formerly owned by the multinational pharmaceutical firm GlaxoSmithKline. Geritol was acquired by Meda Pharmaceutical in 2011. The earlier Geritol liquid formulation was advertised as "twice the iron in a pound of calf's liver," and daily doses contained about 50–100 milligrams of iron as ferric ammonium citrate. The Geritol tonic also contained about 12% alcohol and some B vitamins.

Geritol was the subject of years of investigation starting in 1959 by the Federal Trade Commission (FTC). In 1965, the FTC ordered the makers of Geritol to disclose that Geritol would relieve symptoms of tiredness only in persons who suffer from iron deficiency anemia, and that the vast majority of people who experience such symptoms do not have such a deficiency. Geritol's claims were discredited in court findings as "conduct amounted to gross negligence and bordered on recklessness," ruled as a false and misleading claim, and heavily penalized with fines totaling $812,000 ($4,335,739 in 2015 dollars), the largest FTC fine up to that date (1973). Although subsequent trials and appeals from 1965 to 1973 concluded that some of the FTC demands exceeded its authority, Geritol was already well known and continued to be the largest U.S. company selling iron and B vitamin supplement through 1979.

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Answer 8

In a Biskit

In a Biskit is a line of snack crackers produced by Nabisco. Originally released in the US as Chicken in a Biscuit in early 1964, the line has since grown to be available internationally with a variety of flavours. In the U.S., the product is flavoured with dehydrated cooked chicken, but international formulations differ because of varied manufacturing. While Australian Kraft Chicken in a Biskit (manufactured in China) lists chicken meat among the ingredients, an independent chemistry assay detected "no protein from any meat species" in the product.

In Australia, Nabisco also produces vegemite, bacon, and nacho flavoured "biskits", as well as more traditional flavours such as barbecue, crispy potato, and salt and vinegar. In a Biskit crackers are packaged in a 175–200 gram box or a "Multi-pack" containing ten bags of 25 grams each. Multi-packs are used in several Nabisco products, and were introduced as part of the In a Biskit line in August 1999. All the 'In a Biskit' range were discontinued in Spring 2015 in Australia.

In the United States, the Chicken in a Biskit and Swiss in a Biskit variants are currently available, as part of a line of crackers known as Flavor Originals that includes Better Cheddars, Sociables, and Vegetable Thins. Chicken in a Biskit is available in original and BBQ flavors.

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Answer 9

Lorna Doone (cookie)

Lorna Doone is a golden, square-shaped shortbread cookie produced by Nabisco. Introduced in March 1912, it was possibly named after the main character in R. D. Blackmore's 1869 novel, Lorna Doone, but no record exists as to the exact motivation behind the name.

According to the Howat family legend, the original cookie recipe was given to Nabisco by employee Joe Howat from Pittsburgh, PA. The shortbread recipe was from his mother, Marion Rankin Howat, who was born in Scotland.

The ingredients in the current version of this cookie include enriched flour, soybean and/or palm oil, sugar, partially hydrogenated cottonseed oil, corn flour, salt, high fructose corn syrup, baking soda, corn starch, soy lecithin, and artificial flavors.

Lorna Doone cookies are featured in the poem, "Lorna Doone Last Cookie Song (I Shared it with Gloria)", found in the book Egg Thoughts and Other Frances Songs, by Russell Hoban.

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Answer 10

Newtons (cookie)

Newtons

Newtons are a Nabisco trademarked version of the fig roll, a pastry filled with fig paste. Their distinctive shape is a characteristic that has been adopted by many competitors including generic fig bars sold in many markets. They are produced by an extrusion process.

Until the late 19th century, many physicians believed that most illnesses were related to digestion problems, and recommended a daily intake of biscuits and fruit. Fig rolls were the ideal solution to this advice. They were a locally produced and handmade product until a Philadelphia baker and fig lover, Charles Roser, invented and then patented a machine in 1891 which inserted fig paste into a thick pastry dough.Cambridgeport, Massachusetts–based Kennedy Biscuit Company purchased the Roser recipe and started mass production. The first Fig Newtons were baked at the F. A. Kennedy Steam Bakery in 1891. The product was named after the city of Newton, Massachusetts.

The Kennedy Biscuit Company had recently become associated with the New York Biscuit Company, and the two merged to form Nabisco—after which, the fig rolls were trademarked as Fig Newtons.

As of 2012, Nabisco makes several varieties of the Newton, which in addition to the original fig filling, include versions filled with apple cinnamon, strawberry, raspberry, and mixed berry. The Fig Newton also is sold in a 100% whole-grain variety and a fat-free variety. Fig Newton Minis have also been introduced. The fig bar is the company's third best-selling product, with sales of more than a billion bars a year. In 2011, a crisp cookie was introduced in the United States named Newtons Fruit Thins, after being successfully marketed by Kraft in Canada as Lifestyle Selections, a variety of Peek Freans.

In the 1970s, Nabisco ran a popular advertising campaign for the Fig Newton. The TV commercials featured actor James (Jimmy) Harder as "Big Fig", dressed in a fig suit, who sings a song in praise of Fig Newtons. At the conclusion of the song, he struck the "Fig Newton Pose", leaning forward and balancing on his left foot, with arms spread and right leg raised behind him.

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