Rowntree's brands

Question

This piglix contains articles or sub-piglix about Rowntree's brands

Answer 1

Rowntree%27s Fruit Pastilles

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Wikipedia

Answer 2

Rowntree%27s Randoms

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Wikipedia

Answer 3

Smarties

Smarties

Smarties are a colour-varied sugar-coated chocolate confectionery. They have been manufactured since 1937, originally by H.I. Rowntree & Company in the UK, and are currently produced by Nestlé.

Smarties are oblate spheroids with a minor axis of about 5 mm (0.2 in) and a major axis of about 12 mm (0.5 in). They come in eight colours: red, orange, yellow, green, blue, mauve, pink and brown, although the blue variety was temporarily replaced by a white variety in some countries, while an alternative natural colouring dye of the blue colour was being researched.

Smarties are popular primarily in Europe, Canada, South Africa, Australasia and the Middle East. In the USA rights to the name belong to the Smarties Candy Company, which manufactures its own hard tablet sweet under the registered trademark name Smarties.

Rowntrees of York, England, have been making "Chocolate Beans" since at least 1882. The product was renamed "Smarties Chocolate Beans" in 1937. Rowntrees was forced to drop the words "chocolate beans" in 1937 due to trading standards requirements (the use of the word "beans" was felt to be misleading) so adopted the "Milk Chocolate in a Crisp Sugar Shell". Later, the candy was rebranded as "Smarties".

Smarties in the UK were traditionally sold in cylindrical cardboard tubes, capped with a colourful plastic lid usually having a letter of the alphabet on it. The purpose of this, according to a Rowntrees' spokesperson in the 1980s, was for them to be useful as a teaching aid to encourage young children to recognise the letters. Over the last 25 years, Nestlé and Rowntrees have manufactured five billion Smarties lids. Some lids are very rare and are now regarded as collectors' items.

In February 2005, the Smarties tube was replaced with a hexagonal design. The rationale behind changing the design was, according to Nestlé, to make the brand "fresh and appealing" to youngsters; the new packaging is also lighter and more compact, and the lid (which is now a hinged piece of cardboard) has a card clip which holds the lid shut when it is folded over. The new lid still features a letter like the old plastic lids, but it is in the form of a "what [letter] is a [thing]?" question, the answer for which can be read when the lid is open, next to the hole giving access to the rest of the tube. The hexagonal box is made of one piece of card which is diecut then folded and glued. The hexagon can also be stacked in many layers without the pile collapsing, which is an advantage at the point of sale. The last 100 tubes to leave the factory in York had a certificate inside them.

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Wikipedia

Answer 4

Toffee Crisp

The Toffee Crisp bar is a chocolate bar first manufactured in the United Kingdom by Mackintosh's in 1963. It is now produced by Nestlé in the UK. It consists of puffed rice embedded in soft toffee and shaped into a rectangular cuboid, the whole bar being covered by milk chocolate.

Toffee Crisp chocolate bars were first produced in the United Kingdom in 1963. The bars were originally made by Mackintosh's at their Halifax factory but in recent years are now made in a factory in Rowntree's Fawdon factory in Newcastle. Toffee Crisp displaced Texan and Cabana confectionery bars. This factory first opened in 1970 supported by George Philips.

The idea for Toffee Crisp bars originated after an idea from John Henderson, the great-nephew of John Mackintosh – his wife Edith used to make Rice Crispie and chocolate cakes for their two children – he took some of these to the factory, and work began on developing a new product in the early 1960s. When the chocolate coated crispy bar was submitted to the Board they felt it needed something more, so after a lot of work from the experimental department, a soft toffee was added along the top, and Toffee Crisp was born. It is important to recognise that a lot of people in Mackintosh's Halifax were actually involved in the creation, development and subsequent success of Toffee Crisp.

The bars are sold in a bright orange wrapper with the words "Toffee Crisp" written with rounded lettering, bright yellow in colour with brown shadowing taking up most of the front. The texture of the bar is varied with the chocolate coating and the filling. A typical Toffee Crisp bar contains 12.2 g of fat, 8.0 g of which is saturated and 229 calories. Prices can range from 45p–65p.

The bar was moved to the Fawdon factory (where it was planned to be manufactured after its initial manufacture at the John Mackintosh, Halifax factory), because of the Castleford factory closure (due December 2012). The last toffee crisp to be made in Castleford was on Thursday 15 December 2012, and from that day the toffee crisp equipment was sent over to Fawdon factory where it has continued to be produced.

On one side of the packaging is a slogan of sorts, "Crispy Crunch, Chewy Munch!".

In March 2015, Nestlé shrank their Toffee Crisp bars down to 38g. The change in weight led to a reduction in the calorific content, from 229 calories to 200 calories. The company stated on Twitter the decision to reduce the size some of their confectionery, was on the recommendation of Governmental advice.

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Wikipedia

Answer 5

Walnut Whip

A Walnut Whip is a whirl-shaped cone of milk chocolate with a whipped vanilla fondant filling, topped with a half-walnut.

Launched in 1910 by Duncan's of Edinburgh, Walnut Whip is Nestlé Rowntree's oldest current brand. Over one million walnuts, most of them imported from China and India, are used every week in the manufacture of Walnut Whips at Halifax, West Yorkshire. Nestlé claim that almost one Walnut Whip is eaten every two seconds in the UK.

Originally manufactured by Duncan's of Edinburgh in their Beaverhall Road factory, there have been a number of flavours of Walnut Whip over the years, including coffee and maple flavours, but currently only vanilla is widely available.

The original Walnut Whip contained a half-walnut, or more usually walnuts that had been broken during handling and transportation and therefore not suitable to be placed on the top. It was later marketed with an extra walnut on top, and subsequently the walnut inside was removed to leave one walnut outside.

The chocolate cone itself and the vanilla fondant filling have altered in recent years. The original whips were hand made by ladies extruding chocolate from a piping bag onto a rubber mould, each containing 12 'formers'. This generated the original deeply ridged surface, and the fondant at that time was more dense. The texture of the outside surface is a skeuomorph.

When the Duncan's brand name was dispensed with by Rowntree's and manufacturing moved from Beaverhall Road in the late 1970s, the manufacturing process changed from being hand made to being hollow moulded by machine. An attempt was made to recreate the original surface appearance but with limited success, and it now has no function other than decoration.

Ken Livingstone famously said the London 2012 Summer Olympics will cost Londoners 38p per week (the price of a Walnut Whip)

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Wikipedia