Pure Blonde
Pure Blonde
Pure Blonde is a low carb beer produced in Australia. There are currently three styles of Pure Blonde; Pure Blonde Premium Lager, Pure Blonde Naked Lager (Midstrength) and Pure Blonde White Lager (full strength wheat beer).
Pure Blonde was released to the Australian market in 2004, the first low carb beer in the country. According to CUB, the beer has 70Â percent less carbohydrates than other lagers on the market.
Pure Blonde Premium Lager is available on tap and also in 355ml bottles. It has an alcohol level of 4.6% ABV/1.3 standard drinks.
Pure Blonde Naked is an all-malt lager made with Galaxy hops which the brewer claims contains no artificial preservatives and over 50 per cent fewer carbohydrates than the average of mid-strength beers, with an ABV of 3.5% ABV.
Pure Blonde Naked Lager is available on tap and also in 355ml bottles and 375ml cans. Bottles are available nationally and cans are available in NSW, QLD, NT and WA.
In November 2010, Carlton & United Beverages launched Pure Blonde White Lager, which claims to be the first Australian lower-carbohydrate wheat beer. The brewer recommends garnishing the beer with a thin slice of orange.
Pure Blonde White Lager is available on tap in selected venues nationally and also in 355ml bottles. It has aan ABV of 4.6%/1.3 standard drinks.
The Pure Blond Brewtopia campaign
The Pure Blonde Dove Love campaign
Pure Blonde continually supported the Australian music scene since 2009 with a series of summer music festival sponsorships throughout the summer.
Pure Blonde is an official partner of the ARIA Awards
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