Yorkshire Tea
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| Product type | Tea |
|---|---|
| Owner | Bettys & Taylors Group |
| Produced by | Taylors of Harrogate |
| Country | England |
| Introduced | 1886 |
| Tagline | "Let's have a proper brew" |
| Website | www |
Yorkshire Tea is a black tea blend produced by The Bettys & Taylors Group. It is the third most popular tea brand in the UK, and was introduced in 1886 by Charles Edward Taylor. Founded as CE Taylor & Co., later shortened to "Taylor's", the company was purchased by rival 'Betty's Tea Rooms' which today forms The Bettys & Taylors Group. Taylor's is still based in Harrogate, Yorkshire, in the first 'Betty's' tea room. The group is still owned by the founder of Betty's' family, Fredrick Belmont and is currently chaired by Lesley Wild. The company is one of the few remaining family tea and coffee merchants in the country, whilst competing with the British-owned PG Tips (Unilever) and Tetley (Tata), where Yorkshire Tea is now the third most purchased tea brand in the UK, overtaking Twinings and Typhoo.
Yorkshire Tea uses varieties of tea grown in Assam, Sri Lanka, and Kenya, blended to form four varieties:
The Yorkshire Tea brand is being extended to include a range of cakes, biscuits, and fruit loaves, sold as being complementary to drinking tea by its parent company The Bettys & Taylors Group, which owns cookery schools and tea rooms.
Yorkshire Tea was introduced by Charles Edward Taylor and his brother in 1883, creating their company, CE Taylor & Co., which was later shortened to "Taylor's". The brothers later opened "Tea Kiosks" in the Yorkshire towns of Harrogate and Ilkley, and in 1962, local tea room competitor 'Betty's' took over 'Taylor's', renamed it 'Taylors of Harrogate' and formed The Bettys & Taylors Group, which still to this day, is owned by the family of Fredrick Belmont, who founded 'Betty's Tea Rooms'. The Group now uses the 'Bettys' and 'Taylors' brands in a number of industries including Yorkshire Tea and Taylors Coffee Merchants under the 'Taylors of Harrogate' name and Bettys Tea Rooms, Bettys Cookery School and Bettys Confectionery under the 'Bettys' brand.
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