Private | |
Industry | Entertainment |
Founder | Yash Chopra |
Headquarters | Mumbai, India |
Key people
|
Aditya Chopra (Chairman) |
Products |
Films Music |
Subsidiaries |
|
Website | www |
Yash Raj Films (YRF) is an Indian entertainment company established by Yash Chopra, an Indian film director and producer who was considered an entertainment mogul in India. His son Aditya Chopra also produces films under this banner.
Yash Chopra started out as an assistant to his elder brother, B.R.Chopra, and went on to direct five films for his brother's banner - B.R.Films - each of which proved to be a significant milestone in his development as a director. These were Dhool Ka Phool (1959), Dharmputra (1961), Waqt (1965), Ittefaq (1969) and Aadmi Aur Insaan (1969). He has wielded the baton, additionally, for 4 films made by other film companies -Joshila (1973), Deewaar (1975), Trishul (1978) and Parampara (1993).
Out of the films 52 produced by YRF till 2012, Yash Chopra directed only 13 films.
Darr (1993), Dil To Pagal Hai (1997), Veer-Zaara (2004) and Jab Tak Hai Jaan (2012) were his latter movies and all of them featured Shah Rukh Khan. Khan has played the lead role in nine movies produced by Yash Raj Films and remains their most illustrious collaborator, most of them directed by Yash Chopra or his son Aditya Chopra.
Yash Raj Films has launched its own music label called Yash Raj Music and markets and distributes DVDs, Audio CDs and VCDs under the Yash Raj Films Home Entertainment label. YRF Home Entertainment has acquired the rights for classic films created by Raj Kapoor and his production company R.K. Films, as well as B.R. Chopra and his production company B.R. Films. In 2006, Yash Raj Films unveiled its new film studio. Since 2007, it has sold its music in digital format through the site along with DVDs and audio CDs. It has also started selling its music on iTunes. In May 2007, it linked with The Walt Disney Company to co-produce animated movies in India.