City | Tecate, Baja California |
---|---|
Broadcast area |
Tijuana, Baja California San Diego, California |
Branding | La Caliente |
Slogan | La Que Te Prende ("The One that Turns You On") |
Frequency | 95.3 MHz |
First air date | November 1, 1988 |
Format | Regional Mexican |
ERP | 12,000 watts |
HAAT | 799 meters (2,621 ft) |
Class | C1 |
Transmitter coordinates | 32°18′49″N 116°39′53″W / 32.31361°N 116.66472°W |
Callsign meaning | HIT |
Former callsigns | XHATE-FM (1988-2004) |
Former frequencies | 99.3 MHz (1988-1993) |
Owner |
Multimedios Radio (Radio Triunfos, S.A. de C.V.) |
Webcast | Flash Player, PLS |
Website | www |
XHHIT-FM is a commercial radio station located in Tecate, Baja California, broadcasting to the Tijuana, Baja California and San Diego, California area on 95.3 FM. XHHIT airs a Regional Mexican music format branded as "La Caliente".
XHATE-FM received its concession on November 7, 1988. It was owned by Enrique Regules Uriegas, who owned several stations for Multimedios.
In 1993, XHATE moved from 99.3 to 95.3 MHz. The move served as part of a bigger frequency shuffle that moved XHKY-FM to 99.3 and US station KKOS to 95.7.
On May 18, 2004, XHATE became XHHIT-FM; at the time, it was carrying Multimedios's Stereo Hits format.