Winnipeg Tribune
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| Type | Daily Newspaper |
|---|---|
| Format | Broadsheet |
| Owner(s) | Southam Newspapers |
| Founded | January 28, 1890 |
| Language | English |
| Ceased publication | August 27, 1980 |
| Headquarters | 257 Smith St., Winnipeg, Manitoba |
| Circulation | 100,000 |
| Website | umanitoba.ca/libraries/archives/tribune/ (Archives) |
The Winnipeg Tribune was a metropolitan daily newspaper serving Winnipeg, Manitoba, Canada from January 28, 1890 to August 27, 1980. The paper was founded by R.L. Richardson and D.L. McIntyre who acquired the press and premises of the old Winnipeg Sun newspaper. It was often viewed as a liberal newspaper focused on local news and events. The paper was owned by Southam Inc at the time of its demise. It was frequently referred to as The Trib.
During the Winnipeg General Strike in 1919, the newspaper sided with the Citizens' Committee of 1000, declaring, "Winnipeg is now under the Soviet system of government."
Southam Newspapers bought the paper in 1920.
In 1922, Winnipeg Tribune launched a radio station, CJNC which closed down a year later in 1923.
On Friday, September 5, 1969 the Trib replaced its small user-folded TV listings printed on yellow paper with a glossy-covered 32-page booklet called TV Times. The TV magazine was also featured in the Ottawa Citizen and the Montreal Gazette.
On Sunday, June 21, 1970 a new Centrex telephone system was installed for advertisers and subscribers to use when calling. This allowed direct dialing without requiring the person to first contact the switchboard operator.
By the mid-1970s the Trib's daily circulation figures began to slip to 70,000, and was falling. The Southam chain decided to totally redesign the paper. The new design made its debut on September 6, 1975. Although the offset press was capable of printing a 112-page newspaper, the September 6 edition was 124-pages, including the 48-page Trib Classifieds. This forced the press operators to print the Trib Lifestyle section separately. Within a few months, The Trib's circulation gained 30,000 paid readers, which made the upgrade a success.
A few days before the design change, on September 1, they made all private sale listings in the Trib Classified free in the form of a Want-Ad Free-for-All promotion.
In response to fierce competition between the Winnipeg Free Press and Winnipeg Tribune in the late 1970s, the Trib tried to attract more subscribers by offering Free Classified Ads.
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