William Woollard (born 23 August 1939, London) is a British television producer and presenter.
Educated at a state grammar school in London and at the University of Oxford, he trained as a fighter pilot with the Royal Air Force. He worked with an oil company in Borneo and Oman. He has worked as a social scientist on corporate social responsibility with several American and European organisations. He has written about his Buddhist beliefs.
In his television career he has been the producer, writer and presenter of many documentaries and series, particularly on science and technology. His programmes have been transmitted on networks including the BBC and Channel 4 in the United Kingdom, as well as Discovery Channel, National Geographic Channel and the Public Broadcasting Service in the US.
He is best known as a producer and presenter on the BBC's science magazine programme Tomorrow's World and on the BBC's motoring programme Top Gear. On Tomorrow's World he was a leading presenter for 11 years, winning several awards including Top Science Presenter. He won a reputation for the enthusiasm he brought to his reports, and his skill in turning technical subjects into entertaining television.
He fronted Top Gear for a decade from 1981, during which time it became a prime time show with an audience of up to 5 million. Woollard also presented Rally Report, an offshoot of Top Gear, covering the Lombard RAC Rally every year.