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WWNC

WWNC
WWNC White.png
City Asheville, North Carolina
Branding News Radio 570
Slogan The Talk Of The Mountains
Frequency 570 kHz
First air date February 21, 1927
Format News/Talk
Power 5,000 Watts
Callsign meaning Wonderful Western North Carolina
Affiliations Fox News Radio
Owner iHeartMedia, Inc.
(Capstar TX LLC)
Sister stations WKSF, WQNQ, WQNS, WPEK, WMXF
Website http://www.wwnc.com

WWNC (570 AM) is a radio station in Asheville, North Carolina. It transmits at 5000 Watts of power. It currently has a News/Talk format and is affiliated with Fox News Radio. WWNC is under ownership of iHeartMedia, Inc..

WWNC, whose call letters stand for "Wonderful Western North Carolina," signed on the air February 21, 1927, as Asheville's first radio station, broadcasting from the Vanderbilt Hotel. Other broadcast locations have included the Flat Iron Building and the Citizen-Times building.

In its early days WWNC, started by the Asheville Chamber of Commerce, provided weather and road reports, and music at night. Jimmie Rodgers was among the stars who performed on the station.

On October 10, 1931, WWNC changed its network affiliation from CBS to NBC.

On September 10, 1936, President Franklin Roosevelt spoke at McCormick Field. WWNC aired the speech.

The first time the world heard of Bill Monroe and the Blue Grass Boys was February 2, 1939, at 3:30 pm when the group played a fifteen-minute segment on Mountain Music Time. At the time, WWNC was an NBC affiliate, owned by the Asheville Citizen-Times. Bill Monroe and the Blue Grass Boys played the daily 3:30-3:45 Mountain Music spot until April 1, 1939, when WWNC became a CBS affiliate and moved to the Asheville Citizen-Times building.

At one time, the station was home to "Amos and Andy", "Fibber McGee and Molly", and "Jack Benny". In 1938, WWNC was one of the many stations airing Orson Welles' The War of the Worlds. Prior to 1969, when the format changed to country music, WWNC played middle of the road music.


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