WSHE-FM
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| City | Chicago, Illinois |
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| Broadcast area | Chicago, Illinois |
| Branding |
100.3 WSHE (primary) Chicago's New She 100.3 (secondary) |
| Frequency | 100.3 MHz (also on HD Radio) |
| First air date | 1947 (as WFMF) |
| Format | Adult Contemporary |
| Audience share | 2.4 (Holiday 2016, Nielsen Audio[1]) |
| ERP | 5,700 watts |
| HAAT | 425 meters (1,394 ft) |
| Class | B |
| Facility ID | 10059 |
| Transmitter coordinates | 41°53′56.00″N 87°37′23.00″W / 41.8988889°N 87.6230556°W |
| Former callsigns | WFMF (1947-1974) WLOO (1974-1988) WXEZ-FM (1988-1990) WPNT-FM (1990-1997) WNND (1997-2004) WILV (2004-2015) |
| Owner |
Hubbard Broadcasting (Chicago FCC License Sub, LLC) |
| Sister stations | WDRV, WWDV, WTMX |
| Webcast | Listen Live |
| Website | wshechicago.com |
WSHE-FM (100.3 FM, "100.3 WSHE") is a radio station licensed in Chicago, Illinois. The station is currently owned by Hubbard Broadcasting, The station is also broadcast on HD radio. It is currently broadcasting an adult contemporary format but has had a number of owners and utilized a variety of call letters and broadcast a variety of formats since its original incarnation in 1947 as WFMF. Its studios are located at One Prudential Plaza and transmitter facilities atop the John Hancock Center in Downtown Chicago.
The station began operation in 1947 as WFMF, owned by Marshall Field. It was used for over the air background music in the stores; the format was beautiful music. By May 1974, the station changed call letters to WLOO "W-100," later simply known as "FM-100," and continued with beautiful music — mostly instrumental renditions of pop songs along with some soft vocalists. The station was sold to Century Broadcasting in the early 1970s, which also owned AM 820 (then WAIT, later WCZE and WXEZ, now WCPT). During this time, the station also syndicated a version of its format to other stations across the country, known as the "FM 100 Plan", and was syndicated by Darrell Peters.
Through the 1980s, the station continued the easy listening format with more vocalists including more AC artists and less standards artists. In 1988, the call letters changed to WXEZ-FM. The instrumentals were eliminated, and the station evolved to a soft AC format.
On November 16, 1990, the station changed call letters to WPNT-FM, rebranded as "The Point", and evolved to more straight-ahead AC, playing the top 40 hits of the 1960s and 1970s and the AC/soft rock hits of the 1980s, 1990s and current product. By 1993, the station dropped all remaining 1960s and 1970s music, and played strictly 1980s, 1990s and current hits. WPNT simulcast WPNT-FM for a while, but was quickly spun off because the land the transmitters sat on in suburban Elmhurst, Illinois became more valuable than the daytime-only station itself. On 100.3, Steve Cochran hosted morning drive, later to be replaced by Fred Winston.
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Wikipedia