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City | Winnsboro, South Carolina |
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Broadcast area | Columbia metropolitan area (South Carolina) |
Branding | Hot 103.9 / 93.9 |
Slogan | Columbia's #1 Choice For Blazin' Hip-Hop & R&B |
Frequency | 93.9 MHz |
First air date | 1990 (as WQKI-FM) |
Format | Urban Contemporary (WHXT simulcast) |
ERP | 8,900 watts |
HAAT | 166.3 meters (546 ft) |
Class | C3 |
Facility ID | 54576 |
Former callsigns | WQKI-FM (1991-2003) WIGL (2003-2010) |
Owner |
Alpha Media LLC (Alpha Media Licensee, LLC) |
Webcast | Listen Live |
Website | hot1039fm.com |
WSCZ (93.9 MHz) is a commercial FM radio station licensed to Winnsboro, South Carolina. It is owned by Alpha Media LLC and it simulcasts WHXT 103.9 in Orangeburg, South Carolina. Together both stations cover most of the Columbia Metropolitan Area, with WSCZ based to the north and WHXT based to the south. The stations air an Urban contemporary radio format. The studios are on Pineview Road in Columbia and WSCZ's transmitter is off Flint Hill Road in Winnsboro.
WQKI-FM first signed on in 1990 as the FM sister station of WQKI-AM. WQKI-FM featured an urban contemporary music format under the "Quikie 93.9" moniker.
In 2003, Miller Communications acquired WQKI-FM and swapped its call letters with WIGL 102.9. It got a construction permit to upgrade its signal to cover parts of Columbia. In that year, Miller flipped 93.9 to Hot AC as Mix 93.9 with the nationally syndicated program "The Bob and Sheri Show" in the morning. Two years later, WIGL flipped to Classic Hits as Bad Dog 93-9 with Rick & Bubba in the morning. The station shared the same programming with sister WICI-FM 94.7 in Sumter.