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Wausau/Rhinelander, Wisconsin United States |
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Branding | NewsChannel 7 My TV Wausau (DT2) WZAW Fox (DT3) |
Slogan |
Your Local News and Weather Authority |
Channels | Digital: 7 (VHF/PSIP) |
Subchannels | (see article) |
Translators | 42 (UHF) W42DH-D Sayner/Vilas County, WI |
Affiliations | CBS |
Owner |
Gray Television (Gray Television Licensee, LLC) |
Founded | October 23, 1954 |
Call letters' meaning | phonetically short for WauSAu, Wisconsin; also similar to original calls |
Sister station(s) | WZAW-LD, WEAU, WMTV, WBAY-TV, WLUC-TV |
Former callsigns | WSAU-TV (1954–1981) |
Former channel number(s) | 7 (VHF analog, 1954–2009) 40 (UHF digital, –2009) 57 W57AR Sayner/ Vilas County, WI translator |
Former affiliations |
DuMont (1954–1956) NBC (1954–1965) ABC (1954–1966) all secondary AccuWX (DT3) Heroes & Icons (DT3) |
Transmitter power | 72 kW |
Height | 373 m |
Class | DT |
Facility ID | 6867 |
Transmitter coordinates | 44°55′14.2″N 89°41′28.7″W / 44.920611°N 89.691306°W |
Website | www |
WSAW-TV is the CBS-affiliated television station for North-Central Wisconsin's Northern Highland. Licensed to Wausau, it broadcasts a high definition digital signal on VHF channel 7 from a transmitter on Rib Mountain. Owned by Gray Television, the station is sister to low-powered Fox affiliate WZAW-LD and the two outlets share studios on Grand Avenue/U.S. 51 in Wausau.
To serve the Northwoods area of Northern Wisconsin, it operates a digital fill-in translator in Sayner (W42DH-D) that also covers Eagle River. This also airs a high definition signal but is seen on UHF channel 42 (or virtual channel 7.1 via PSIP) from a transmitter, on Razorback Road, in unincorporated Vilas County (north of Sayner). The low-powered repeater also serves the western portion of Michigan's Upper Peninsula although the broadcasting radius is limited to Marenisco and Watersmeet.