WPBN: Traverse City/Cadillac, Michigan WTOM: Cheboygan, Michigan United States |
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Branding | TV 7 & 4 (general) 7 & 4 News (newscasts) ABC 29 & 8 (on DT2) |
Slogan |
Fair. Accurate. Honest. Inspiring. Informative. Entertaining. (on DT2) |
Channels |
Digital: |
Subchannels | 7.1/4.1 NBC-HD 29.2/8.2 NBC-SD 7.2/4.2 ABC-SD 7.3/4.3 CometTV |
Translators | 50 (UHF) Harrietta |
Owner |
Sinclair Broadcast Group (WPBN Licensee, LLC) |
First air date |
WPBN: September 13, 1954 WTOM: May 16, 1959 |
Call letters' meaning |
WPBN: Paul Bunyan Network WTOM: Top Of Michigan |
Sister station(s) | WGTU / WGTQ, "WBVC", WLUC-TV, WEYI-TV, WBSF, WSMH, WWMT |
Former channel number(s) |
WPBN: 7 (VHF analog, 1954–2009) WTOM: 4 (VHF analog, 1959–2009) 35 (UHF digital) |
Former affiliations | ABC (secondary, 1954–1971) WPBN-DT2: The Tube (2006–2007) RTV (2007–2008) WPBN-DT3: NBC WX+ |
Transmitter power |
WPBN: 500 kW WGTU-DT2: 68.4 kW WTOM: 78 kW WGTQ-DT2: 15 kW |
Height |
WPBN & WGTU-DT2: 393 m WTOM: 168 m WGTQ-DT2: 288 m |
Facility ID |
WPBN: 21253 WGTU-DT2: 59280 WTOM: 21254 WGTQ-DT2: 59279 |
Transmitter coordinates |
WPBN & WGTU-DT2: 44°44′53.0″N 85°4′8.0″W / 44.748056°N 85.068889°W WTOM: 45°39′0.6″N 84°20′36.9″W / 45.650167°N 84.343583°W WGTQ-DT2: 46°3′8.2″N 84°6′38.8″W / 46.052278°N 84.110778°W |
Website | UpNorthLive.com |
Digital:
WPBN-DT: 47 (UHF)
WGTU-DT2: 29 (UHF)
WTOM-DT: 35 (UHF)
WPBN-TV is the NBC-affiliated television station for the Northern Lower and Eastern Upper Peninsulas of Michigan that is licensed to Traverse City. It broadcasts a high definition digital signal on UHF channel 47 (virtual channel 7) from a transmitter east of Kalkaska. There is also a low-powered digital fill-in translator on UHF channel 50 from a transmitter south of Harrietta in the Manistee National Forest. Owned by Sinclair Broadcast Group, the station operates ABC affiliate WGTU and its full-time satellite WGTQ (owned by Cunningham Broadcasting) through a local marketing agreement (LMA). The two share studios on M-72 just west of Traverse City.
Like other network affiliates in this vast and rural area, it operates a full-time full power satellite, WTOM-TV. Licensed to Cheboygan, this station broadcasts a high definition digital signal on UHF channel 35 (virtual channel 4) from a transmitter on US 23 east of the city. It reaches as far as Petoskey, Cedarville, Indian River, and Brevort. It was originally intended to serve Sault Sainte Marie and the Eastern Upper Peninsula as well, but the current digital signal does not cover this area. To make up for this shortfall in coverage, WPBN is carried on the digital subcarriers of WGTU and Sault Sainte Marie satellite WGTQ.