WMOB
| City | Mobile, Alabama |
|---|---|
| Slogan | "Mobile's Christian Voice" |
| Frequency | 1360 kHz |
| First air date | January 25, 1961 |
| Format | Religious |
| Power | 9,000 watts (day) 200 watts (night) |
| Class | B |
| Facility ID | 7740 |
| Transmitter coordinates | 30°40′54″N 88°0′2″W / 30.68167°N 88.00056°W |
| Callsign meaning | MOBile |
| Former callsigns | WLIQ (1961-1980) WPCY (1980-1981) WIXO (1981-1984) |
| Owner | Buddy Tucker Association, Inc. |
| Sister stations | WTOF, WYND |
| Website | Buddy Tucker Association, Inc. |
WMOB (1360 AM) is a radio station licensed to serve Mobile, Alabama, USA. The station, founded in 1961 as WLIQ, is owned by Buddy Tucker Association, Inc.
WMOB broadcasts a religious format to the Mobile metropolitan area. WMOB's broadcast schedule consists of a mix of local, brokered, and syndicated Christian ministry and inspirational programming.
This station first signed on the air on January 25, 1961, as WLIQ, a 5,000 watt AM station owned by E. W. Jemison and Frank Conwell, a partnership doing business as Jemcon Broadcasting Company. The new station aired an easy listening format. On April 1, 1964, Jemcon Broadcasting Company, Inc., sold WLIQ to Hartzog Broadcasting, Inc., and the broadcast studios were moved to the historic Sheraton Battle House Hotel. The new owners transitioned the station's playlist to a middle of the road music format.
On July 26, 1971, WLIQ was acquired from Hartzog Broadcasting, Inc., by Southland of Alabama, Inc., and moved to new studios. During the 1970s, the station broadcast first a top 40 format then later a country music format.
After nearly 20 years as WLIQ, the station applied and was assigned the call letters WPCY by the Federal Communications Commission on June 30, 1980. A new format accompanied the new callsign as WPCY flipped to talk radio.
In February 1981, Southland of Alabama, Inc., agreed to sell this station to WPCY Broadcasting Company, Inc. The deal was approved by the FCC on February 26, 1981. The new owners put the station up for sale almost immediately and in June 1981 made a deal to sell WPCY to Beacon Broadcasting, Inc. The deal was approved by the FCC on October 14, 1981. As long-lived as the previous call letters had been, the new ones would prove short-lived and a changed was made to WIXO on November 30, 1981.
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