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WMIB

WMIB
WMIB 103.5TheBeat logo.png
City Fort Lauderdale
Broadcast area South Florida
Branding 103.5 The Beat
Slogan Miami's New #1 For Hip Hop and R&B!
Frequency 103.5 MHz (also on HD Radio)
First air date October 17, 1959 (as WWIL-FM)
Format FM/HD1: Urban Contemporary
HD2: Russian programming (DaNu Radio)
ERP 100,000 watts
HAAT 307 meters (1,007 ft)
Class C
Facility ID 67193
Callsign meaning MIami's Beat
Former callsigns WWIL-FM (1959-1968)
WSRF-FM (1968-1972)
WSHE (1972-1996)
WPLL (1996-1999)
WMGE (1999-2003)
WSHE-FM (2012-2013)
Owner iHeartMedia
(Clear Channel Broadcasting Licenses, Inc.)
Sister stations WBGG-FM, WHYI-FM, WINZ, WIOD, WMIA-FM, WZTU
Webcast Listen Live (via iHeartRadio)
Website www.1035thebeat.com

WMIB (103.5 FM) is an Urban Contemporary radio station in South Florida. It is licensed to Fort Lauderdale, Florida but it also serves Miami and Miami-Dade County. The station is owned by iHeartMedia and the broadcast license is held by Clear Channel Broadcast Licenses, Inc. It has changed call signs and programming formats many times in the past 15 years with its call signs including WWIL-FM, WSRF-FM, WSHE, WPLL, WMGE, and WSHE-FM.

Its studios are located in Miramar and the transmitter site is in Miami Gardens.

WMIB is licensed by the FCC to broadcast in the HD Radio (hybrid) format.

The station started as WWIL-FM in 1959. Until 1972, and after a call letter change to WSRF-FM in 1968, the station carried a beautiful music format. In 1972, the station flipped to an album oriented rock (AOR) format, branded as WSHE. Following its purchase by Paxson Communications in April 1996, WSHE dismissed all airstaff and promoted a change at 1:03 PM on May 2. At that time, after playing "Changes" by David Bowie, the AOR format ended after 24 years in favor of a Modern AC format, first as "The New 103.5", then as "Planet Radio" with new callsign WPLL. Another format change by the station's next and current owner, iHeartMedia (then called Clear Channel Communications), this time to "Jammin' Oldies" format, resulted in another call letter/branding change to WMGE, "Mega 103.5", at midnight on June 30, 1999.


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