City | Wilkes-Barre, Pennsylvania |
---|---|
Broadcast area | Northeastern Pennsylvania |
Branding | Magic 93 |
Slogan | Today's Hits and Yesterday's Favorites |
Frequency | 92.9 MHz |
First air date | 1946 (as WYZZ) |
Format |
Adult contemporary Christmas music (Nov.-Dec.) |
Language(s) | English |
ERP | 5,300 watts |
HAAT | 422 meters |
Class | B |
Facility ID | 70880 |
Transmitter coordinates | 41°10′56″N 75°52′22″W / 41.18222°N 75.87278°W (NAD27) |
Callsign meaning | W MaGic S |
Former callsigns | WYZZ (1946-1985) |
Owner |
Cumulus Media (Radio License Holding CBC, LLC) |
Sister stations | WARM-AM, WBHD/WBHT, WBSX, WSJR |
Webcast | Listen Live |
Website | magic93fm.com |
WMGS (92.9 FM, "Magic 93") is a commercial FM radio station licensed to serve Wilkes-Barre, Pennsylvania. The station is owned by Cumulus Media, through licensee Radio License Holding CBC, LLC, and broadcasts an adult contemporary format. Its broadcast tower is located on Penobscot Knob near Mountain Top at (41°10′56.0″N 75°52′21.0″W / 41.182222°N 75.872500°W).
The station began operation back in 1946. By the 1960s, the station was known as "Whiz Radio" with the call letters WYZZ. The station had a broad based adult standards format, playing music from the 1930s, 1940s, early 1950s, along with non rock and limited amounts of soft rock hits from the late 1950s, 1960s, and 1970s. Core artists included Frank Sinatra, Bing Crosby, Neil Diamond, Peggy Lee, Nat "King" Cole, Ray Charles, Harry James, Ella Fitzgerald, Barbra Streisand, softer Elvis Presley, Tony Bennett, Tommy Dorsey, Lettermen, Doris Day, Carpenters, Jack Jones, Kay Starr, Frankie Laine, and many more. The station played standards from Monday through Saturday from 6 a.m. to 12 p.m., 3 p.m. to 8 p.m., and from midnight to 6 a.m. The station played Classical music Monday through Saturday 12 p.m. to 3 p.m. and 8 p.m. to midnight. On Sundays, the station played standards about half the day. The other half of the day included specialty programming such as a Polka show, Irish music program, a big band show, among others. WYZZ was the sixth FM station in the United States to broadcast in stereo. During the 1960s it was also one of the first stations to broadcast live stereo remotes, the Wyoming Valley Oratorio Society and the Northeast Pa. Philharmonic. If the station did not broadcast the local classical organizations live, they recorded them and played them back at a future date. Every Classical music performance from the New York border to Hazleton was generally broadcast by WYZZ. WYZZ was an experimental ground for several developments in the art of FM radio. When originally established in 1946 as WIZZ, it was put on the air with the assistance of Major Edwin Armstrong and it was part of his FM network. One of the first vertical polarized antennas was installed there along with a transit radio service and multiplex subcarriers. In later years, the stations experimented with Dolby noise reduction and Quad broadcasting. It was one of the very few radio stations in the country to use no audio processing during the periods of classical programming rather have competent board operators ride gain. In 1972, during Hurricane Agnes, WYZZ was the only Wilkes Barre area radio station to remain on the air and deliver vital information to the public for several weeks due to its having its own generators and microwave STL and both studio and transmitter located high out of the flood area. The station was owned by Dick Evans Sr.