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WMCM

WMCM
WBFB.png
City Rockland, Maine
Broadcast area Mid Coast
Branding The Bear
Frequency 103.3 MHz
First air date 1968 (as WRKD-FM at 93.5)
Format Country
ERP 16,000 watts
HAAT 235 meters
Class B
Facility ID 57301
Transmitter coordinates 44°7′35″N 69°8′18″W / 44.12639°N 69.13833°W / 44.12639; -69.13833
Callsign meaning Mid Coast Maine
Former callsigns WRKD-FM (1968-1980)
Former frequencies 93.5 MHz (1968-1985)
Affiliations Motor Racing Network
Owner Blueberry Broadcasting
(Blueberry Broadcasting, LLC)
Sister stations WABK-FM, WVQM, WQSS, WTOS-FM, WTQX
Website 971thebear.com

WMCM (103.3 FM) is an American radio station broadcasting a country music format simulcasting WBFB. Licensed to Rockland, Maine, United States, the station serves the Mid Coast Maine area. The station is currently owned by Blueberry Broadcasting.

Previous to its country music format, the station was a short lived classical music format, the station signed on as a Class A on 93.5 as WRKD-FM, sister to WRKD (1450 AM, now WVOM). WMCM upgraded to 20.6 kw and a frequency change to 103.3 in the late 1980s. As of September 28, 2009, it became part of a three-station country network based out of Blueberry's Bangor office, simulcasting WBFB and also heard on WLKE (now WBFE).[1][2].



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