WIL-FM
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| City | St. Louis, Missouri |
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| Broadcast area | Greater St. Louis |
| Branding | New Country 92.3 |
| Slogan | Nobody Plays More New Country! |
| Frequency | 92.3 MHz FM (also on HD Radio) 92.3-2 FM "Kerosene Country" |
| First air date | 1962 |
| Format | Country |
| ERP | 99,000 watts |
| HAAT | 300 meters |
| Class | C0 |
| Facility ID | 72390 |
| Callsign meaning | Watch It Lead |
| Owner |
Hubbard Broadcasting (St. Louis FCC License Sub, LLC) |
| Webcast | Listen Live |
| Website | newcountry923.fm |
WIL-FM (92.3 FM) is a 99 kilowatt radio station in St. Louis, Missouri. The station serves the St. Louis metropolitan area. Hubbard Broadcasting is the station licensee, authorized by the Federal Communications Commission. Its transmitter is located in St. Louis, and its studios are in Creve Coeur (with a St. Louis address). WIL-FM was heard in Salt Lake City, Utah via a radio phenomenon known as sporadic E-skip. The E-skip event occurred June 16, 2009 and a station ID was recorded. Salt Lake City is roughly 1,155 miles (1,859 km) from St. Louis, Missouri.
WIL-FM plays a variety of country music in St. Louis. WIL-FM personalities include Bud and Broadway, Danny Montana, Bo Matthews and JT. WIL-FM is programmed by Scott Roddy. Danny Montana is the Music Director.
5am-9am: Bud and Broadway
9am-1pm: Danny Montana
1pm-6pm: Bo Matthews
6pm-11pm: JT
WIL radio began January 31, 1925—but originally broadcasting at the 1430 AM frequency, and with the call letters WEB. By the early-1970s, WIL switched to an FM signal, and was programming a country music format by mid-decade.
Bonneville International announced its sale of WIL-FM (and 16 other stations) to Hubbard Broadcasting on January 19, 2011. The sale was completed on April 29, 2011.
On January 30, 2017 WIL-FM rebranded as "New Country 92.3".
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