WHVW
| City | Hyde Park, New York |
|---|---|
| Broadcast area | Mid-Hudson Valley |
| Branding | 950 WHVW |
| Slogan | "The Heart and Soul of American music." |
| Frequency | 950 kHz |
| First air date | July 4, 1963 |
| Format | Variety (Americana, blues, country, pre-1965 music) |
| Power | 500 watts (day) 57 watts (night) |
| Class | D |
| Facility ID | 41870 |
| Transmitter coordinates | 41°44′47.80″N 73°54′47.1708″W / 41.7466111°N 73.913103000°W |
| Callsign meaning | W Hudson Valley W |
| Former callsigns | WHVW (1963-76) WWWI (1976-78) WHPN (1978-82) |
| Owner | J.P. Ferraro |
| Webcast |
Listen Live (TuneIn Flash player) Listen Live (iTunes/Winamp) |
| Website | www.whvw.net |
WHVW (950 AM) is a radio station licensed to Hyde Park, New York that is noted for its eclectic format based on old-fashioned blues, jazz, country and Americana music. In a time of corporate ownership of broadcast outlets, it is also one of only three Hudson Valley radio stations (other two: WTBQ, Warwick; WDST, ) that are independently owned. WHVW broadcasts on 950 kHz with a power of 500 watts daytime and 57 watts nighttime from a tower located off Route 9G in the Town of Hyde Park. Studios are located at 316 Main Street in Poughkeepsie, New York.
Originally owned by Ubiquitous Corp., WHVW signed on the air on July 4, 1963 as a daytime-only station broadcasting from a tower just north of the Poughkeepsie/Hyde Park line. Launching with a Top 40 format that served the Poughkeepsie area, the station became popular and within a few years was the #1 station in town, with their share of the audience over 50%. In 1966, WHVW-FM signed on at 97.7 MHz.
WHVW was sold to Castle Communications Corp in 1975. Despite the fact the Top 40 was still getting good ratings, the new owners made a radical format change to all-news (via NBC's News and Information Service) as WHPN, continuing the format after NBC folded the service in 1977. This move reduced the station's audience considerably and in 1978 the format changed again to adult contemporary with the new call letters of WWWI. Positioning itself as a more musical alternative to WKIP, the station struggled to find an audience as the ownership lost money.
In 1982, WWWI's owners filed for bankruptcy and the future of the station was in doubt. While the sale of WJJB (the former WHVW-FM) helped matters, ownership nearly donated WWWI to a Christian group that would later become the genesis of Sound of Life Radio. Instead, the station was sold, the WHVW calls returned, and the station switched to a standards format. For the next decade, WHVW would switch between various oldies and adult standards permutations, often changing its format as a result of a higher-powered, better-funded station coming into competition. WHVW added nighttime service with 57 watts in the mid 1980s. Around the same time, its studios moved to Market Street in Poughkeepsie; in 1989 the station moved back to the original "Broadcast House" on Route 9G in Hyde Park, NY.
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