WEW
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| City | St. Louis, Missouri |
|---|---|
| Broadcast area | Greater St. Louis |
| Frequency | 770 kHz |
| First air date |
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| Format | Brokered programming |
| Power | 1,000 watts day only |
| Class | D |
| Facility ID | 1088 |
| Transmitter coordinates | 38°37′18.2″N 90°4′34.4″W / 38.621722°N 90.076222°WCoordinates: 38°37′18.2″N 90°4′34.4″W / 38.621722°N 90.076222°W (NAD83) |
| Callsign meaning | Call letters were randomly assigned, but the slogan We Enlighten the World was later adopted |
| Former frequencies |
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| Owner | Birach Broadcasting |
| Webcast | HTTP stream (MP3, 24kb/s) |
| Website | www.wewradio.com |
WEW (770 kHz) is an AM band St. Louis, Missouri radio station, currently owned by Birach Broadcasting. The station features a brokered ethnic format, except for a midday show which features easy listening Standards and big band music. WEW's daily schedule consists largely of foreign language programming, mostly targeting area Bosnians, and weekend programming featuring German, Italian, Polish, and Spanish. It licensed to broadcast only during daytime hours, with a power of 1000 watts on 770 kHz on the AM band. Its studios are located on Hampton Avenue in St. Louis, while its transmitter is located in Caseyville.
On April 28, 2016 WEW was granted a Federal Communications Commission construction permit to move to a new transmitter site, increase day power to 10,000 watts and add nighttime operation with 200 watts while still protecting clear-channel station WABC (AM) in New York City.
WEW was first licensed as a broadcasting station on March 23, 1922 to Saint Louis University (SLU), however, previous radio experimentation at the University dated back to 1912. In February 1915, SLU was issued a license to operate a "Technical and Training School" station assigned the callsign of 9YR, and in May 1916 this station's license was changed to an "Experimental" authorization, with a new callsign of 9XY. These early operations used Morse code to transmit seismological and weather information. However, with the entrance of the United States into World War One in April 1917, all civilian stations were ordered to cease operations, and the University's radio station was shut down for the duration of the conflict. During the war, the college trained over 300 radio operators for the United States Army.
With the end of the war and the subsequent re-establishment of civilian radio, in August 1920 the University was again issued a "Technical and Training School" license, now with the callsign of 9YK. George E. Rueppel, S.J., a Catholic lay brother in the Jesuit religious order, who was assistant director of the Meteorological Observatory at SLU, had the primary responsibility for the pre-war stations, and he resumed his duties with the establishment of 9YK.
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