City | Muncie, Indiana |
---|---|
Broadcast area | Muncie-Marion |
Branding | 104.9 WERK-FM |
Slogan | The New Sound |
Frequency | 104.9 MHz |
First air date | 1964 (as WWHC) |
Format | Classic Hits |
ERP | 6,000 watts |
HAAT | 100 meters |
Class | A |
Facility ID | 1723 |
Transmitter coordinates | 40°9′19.00″N 85°25′48.00″W / 40.1552778°N 85.4300000°W |
Former callsigns | WWHC (1964-1985) WOKZ (1985-1991) WERK (1991-Present) |
Owner | Woof Boom Radio Muncie License LLC |
Website | werkfm.net |
WERK-FM (104.9 FM, licensed to Muncie, Indiana) is a commercial FM radio station. The station serves the Muncie-Marion area. The station is currently owned by Woof Boom Radio Muncie License LLC.
The station features a local lineup:
6-10am: Brownie in the Morning
10am-2pm: At Work with Zach Johnson
2-7pm: Paul Poteet Afternoons
7-9pm: Nights with Jay
WERK-FM first signed-on in 1965 with a Top Forty format as an AM daytime station at 990 kHz and was owned by Robert Poorman's company/licensee The Muncie Broadcasting Corporation. Its original studios, offices, transmitter and six directional transmitting towers were located south of Muncie on State Road 3. Poorman's son William was best known as air personality Bill "Super" Shirk up until 1973 when he purchased WXLW in Indianapolis and later gained local notoriety as an aspiring escape artist. Shirk's powerful vocal delivery was also heard in the form of station IDs and liners for other stations in Indiana and Ohio as well...and was the voice of radio ads for the now defunct International Hot Rod Association and its local sanctioned track Mid America Dragway.(now NHRA-sanctioned Muncie Dragway.) Although only 250 watts daytime (to protect the 50,000 watt nighttime skywave signal of CBW (AM) (aka: CBC Radio Manitoba) in Winnipeg and WNOX (now WNML) in Knoxville, Tennessee, WERK-FM's high energy on-air production values, programming, promotions and jingles produced by PAMS and Jam Creative Productions gave the station a more professional on-air image likened to that of its respective Top 40 counterparts WNDE, WMEE, WLS (AM), WCFL, CKLW and WABC and was the top rated station in Muncie giving heavy competition to WLBC-FM and its Drake-Chenault automated contemporary hit format "Solid Gold."