WDBM
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| City | East Lansing, Michigan |
|---|---|
| Broadcast area | East Lansing, Michigan |
| Branding | Impact 89FM |
| Slogan | The Music That Matters |
| Frequency | 88.9 MHz (also on HD Radio) |
| First air date | February 24, 1989 |
| Format | College radio; Variety |
| Power | 2,000 watts |
| HAAT | 85 meters |
| Class | A |
| Facility ID | 4241 |
| Transmitter coordinates | 42°42′20″N 84°28′30″W / 42.70556°N 84.47500°W |
| Callsign meaning | We Do Better Music |
| Former callsigns | WBDM (11/10/87-2/7/89) |
| Owner | Michigan State University |
| Webcast | Listen Live |
| Website | impact89fm.org |
WDBM (88.9 FM), East Lansing, Michigan, is a 2,000 watt, Class A, student-run college radio station at Michigan State University that broadcasts to listeners in the Lansing, Michigan, metropolitan area. The signal can be heard as far south as Jackson, MI, southeast almost to Brighton, MI, and north to Alma, MI far beyond its 60 dBu service countour which represents its clearest signal. The station is the successor to the Michigan State Network, which in the 1970s was the nation's largest college carrier current radio network, and had studios in several MSU dormitories. The network was eventually consolidated to one carrier current station, WLFT ('Turn to the Left'), which broadcast from the former WKAR studios on the third floor of the MSU Auditorium Building. This would also be the first home of WDBM-FM.
WDBM began broadcasting in 1989 with the moniker Impact 89FM, a name it still uses today. But WDBM was originally licensed by the FCC with call letters WBDM on 11/10/1987. As told by Professional General Manager, Gary Reid, someone wrote the call letters down as WDBM. Marketing and promotional items were all created with the incorrect WDBM call letters. After the mistake was discovered, the station quickly found that the WDBM calls were available and applied to the FCC to make the change, and the new calls were granted on 2/7/1989. WDBM is one of the few student-run college radio stations to broadcast 24 hours-a-day, 365 days-a-year. In 2004, it was the nation's first college station to broadcast in HD Radio and streams its programming on its website. The station's current general manager is Ed Glazer.
Its staff began recording and podcasting Michigan governor Jennifer Granholm's weekly radio address in 2005.
The station is licensed to the MSU Board of Trustees, financed by a student fee, and operates separately from the University's other media outlets, which include WKAR, WKAR-FM, WKAR-TV, and the State News. Impact89FM broadcasts from the basement of the Holden Hall dormitory on south campus.
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