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WCYY

WCYY
WCYY-FM.png
City Biddeford, Maine
Broadcast area Portland, Maine
Branding 94.3 WCYY
Slogan Portland's Alternative
Frequency 94.3 MHz
First air date August 1972
Format Modern Rock
ERP 11,500 watts
HAAT 147 meters
Class B1
Facility ID 22880
Former callsigns WIDE-FM (1972-1981)
WBYC (1981-1985)
WYJY 1985-1991)
WSTG (1991-1994)
Owner Townsquare Media
(Townsquare Media Portland License, LLC)
Sister stations WBLM, WHOM, WJBQ
Webcast Listen Live
Website wcyy.com

WCYY is a commercial radio station located in Portland, Maine. It broadcasts to the Portland, Maine area on 94.3 FM and formerly on 93.9 FM from Lewiston, Maine. Its target audience are people from ages 18–44. The station airs a modern rock music format and is under ownership of Townsquare Media.

WCYY launched in 1972 as WIDE-FM. WIDE-FM became WBYC on March 1, 1981 as We're Beautiful York County playing beautiful music. On December 2, 1985 WBYC became WYJY playing adult contemporary as Joy 94-point-3. WYJY changed calls to WSTG on January 28, 1991 playing adult contemporary as Star 94-point-3. On July 8, 1994, WSTG went adult album alternative and changed calls to WCYY. After a while, WCYY went modern rock which it still plays.

Prior to June 2007, WCYY was simulcast on WCYI. On February 21, 2008, WCYY moved to a new studio.

On August 30, 2013, a deal was announced in which Townsquare Media would acquire 53 Cumulus Media stations, including WCYY, for $238 million. The deal is part of Cumulus' acquisition of Dial Global; Townsquare and Dial Global are both controlled by Oaktree Capital Management. The sale to Townsquare was completed on November 14, 2013.

WCYY is one of only two alternative stations under Townsquare Media (the other being Hudson Valley's WRRV, also acquired from Cumulus Media) as Townsquare has changed the rest of their alternative stations into active rock. There is no word on whether WCYY may flip to active rock.


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