WCGV

WCGV-TV

Milwaukee, Wisconsin United States
Branding	My 24
Slogan	My place for ___ (filled with word describing aspects of station's lineup)
Channels	Digital: 25 (UHF) Virtual: 24 ()
Affiliations	.1: MyNetworkTV .2: Comet .3: Grit
Owner	Sinclair Broadcast Group (WCGV Licensee, LLC)
First air date	March 24, 1980; 37 years ago (1980-03-24)
Call letters' meaning	Wisconsin's Choice for Great Viewing
Sister station(s)	WVTV, WMSN-TV, WLUK-TV, WCWF
Former channel number(s)	Analog: 24 (UHF, 1980–2009)
Former affiliations	Primary: Independent (1980–1986, 1994–1995, January–August 1998) Fox (1986–1994) UPN (1995–January 1998, August 1998–2006) Secondary: CBS (1981–1995) NBC (1981–1995) Fox Kids (1990–2004) DT2: The Tube (March–December 2006) The Country Network (August 2010-October 2015)
Transmitter power	1,000 kW
Height	340.3 m
Facility ID	71278
Transmitter coordinates	43°5′45.7″N 87°54′15.3″W / 43.096028°N 87.904250°W / 43.096028; -87.904250Coordinates: 43°5′45.7″N 87°54′15.3″W / 43.096028°N 87.904250°W / 43.096028; -87.904250
Licensing authority	FCC
Public license information:	Profile CDBS
Website	my24milwaukee.com

WCGV-TV, virtual channel 24 (digital channel 25), is a MyNetworkTV-affiliated television station located in Milwaukee, Wisconsin, United States. The station is owned by the Sinclair Broadcast Group, as part of a duopoly with CW affiliate WVTV (channel 18). The two stations share studio facilities located on Calumet Road in the Park Place office park near the 41/45 Interchange on Milwaukee's northwest side, and its transmitter is located at the MPTV Tower on North Humboldt Boulevard in Milwaukee's Estabrook Park neighborhood, co-located with WVTV on the Milwaukee PBS broadcast tower.

The station first signed on the air on March 24, 1980, under the ownership of B&F Broadcasting from the former North 27th Street facilities of then-CBS affiliate WITI (channel 6), which had moved to a new facility in Brown Deer two years earlier in 1978. At the time, it operated as an independent station and ran religious programs, older movies, cartoons and drama series during the day, along with select CBS and NBC programs that WITI and WTMJ-TV (channel 4) declined to air (such as the 1983 Match Game-Hollywood Squares Hour and CBS Late Night). It also produced a two-hour local afternoon talk program called Tempo 24, which aired from 1980 to 1981. At night, the station ran programming from subscription television service SelecTV, which required a decoder box and a monthly subscription to view; SelecTV ran mostly first-run feature films, although Friday evenings outside of FCC-designated safe harbor hours consisted of adult programming from The Playboy Channel.

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