WBIX (AM)
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| City | Boston, Massachusetts |
|---|---|
| Broadcast area | Greater Boston |
| Branding | AM 1260 The Buzz |
| Frequency | 1260 kHz |
| First air date | July 31, 1922 (licensed as WNAC) June 17, 1953 (as WVDA) |
| Format | Conservative talk, Business News |
| Power | 5,000 watts |
| Class | B |
| Facility ID | 48403 |
| Transmitter coordinates | 42°16′28.00″N 71°2′32.00″W / 42.2744444°N 71.0422222°W |
| Former callsigns |
WNAC (1922–1953) WVDA (1953–1957) WEZE (1957–1997) WPZE (1997–1999) WMKI (1999--2015) |
| Affiliations | Salem Radio Network, Business Talk Radio Network |
| Owner |
Salem Media Group (Pennsylvania Media Associates, Inc.) |
| Website | am1260thebuzz |
WBIX (1260 kHz) is an AM talk radio station with a block of early afternoon business shows. WBIX is licensed to Boston and serves the Greater Boston media market, including Eastern Massachusetts, Northeastern Rhode Island and Southeastern New Hampshire. It is owned by Salem Media Group. WBIX's studios are located on Victory Road in Quincy, Massachusetts, while its transmitter is also located in Quincy, on the southern banks of the Neponset River near the Southeast Expressway.
WBIX carries business programs in the early afternoon and the rest of the day it airs syndicated talk shows from the Salem Radio Network. Mornings begin with Hugh Hewitt at 6 a.m., followed by Mike Gallagher. At noon, a block of business shows begins, including Ray Lucia from the Business Talk Radio Network. At 3 p.m., the talk shows resume, including Michael Medved, Larry Elder, Eric Metaxas and Dennis Prager. Weekends include repeats of weekday shows, as well as "Money Talk" with Bob Brinker and a travel show with Rudy Maxa. News at the beginning of each hour comes from the Salem Radio News (SRN) network.
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