Vuguru
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| Founded | 2006 |
|---|---|
| Founder | Michael Eisner |
| Headquarters | Beverly Hills, California |
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Key people
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Larry Tanz, Michael Eisner, David Shall, Kristin Jones |
| Parent |
The Tornante Company (50%) Rogers Media (50%) |
| Website | Homepage |
Vuguru is an American independent multi-platform studio founded by Michael Eisner's The Tornante Company in March 2006. The company has produced content including the web series Prom Queen, The Booth at the End, Little Women Big Cars, The All-for-Nots, and Back on Topps. The company has signed content deals with AOL, HDNet, Yahoo!, Hulu, YouTube, Stan Lee's POW! Entertainment, and FremantleMedia. Its shows are distributed in over forty countries, on the Internet, mobile phones, and linear television platforms.
Vuguru properties are distributed internationally in over forty countries. The company produces web television series for distribution on the Internet, portable media devices, television, and cellphones. The name of the company was developed from the French word "vous" and the English word "guru", and combining the words creates a synthetic term that refers to "you are the guru viewing" according to company founder Michael Eisner. Eisner also stated that the purpose of the firm was to produce "story-driven content for the Internet that up until now could only be found in movie theaters or on television". In October 2009, Vuguru was spun off as a separate LLC with funding from Rogers Communications, one of Canada's largest communications companies.
In November 2010, Vuguru signed an agreement with AOL to produce a minimum of six scripted series over the next year, each a series of roughly 90-minute episodes, for distribution by AOL. Vuguru also signed a distribution and first-look deal with Content Film in 2010 for regions outside of North America. In 2012 Eisner signed a distribution deal with Universal Studios, which he stated is a step towards film development for both Vuguru produced projects and other properties. Vuguru signed an additional content creation pact with Yahoo!, in addition to its deals with Hulu and YouTube. In 2013 FremantleMedia will become the main international distributor for Vuguru, distributing its products outside of the US and Canada.
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