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Variety (Magazine)

Variety
Variety 2013 logo.svg
Co-Editors-in-Chief Claudia Eller and Andrew Wallenstein
Categories Trade, entertainment
Frequency Weekly
Publisher Michelle Sobrino
First issue Weekly:
December 16, 1905; 111 years ago (1905-12-16) (New York City)
Dailies:
1933 (Los Angeles)
1998 (New York)
Company Penske Media Corporation
Country U.S.
Based in Los Angeles, California, U.S.
Language English
Website variety.com
ISSN 0042-2738
OCLC number 810134503

Variety is a weekly American entertainment trade magazine and website owned by Penske Media Corporation. It was founded by Sime Silverman in New York in 1905 as a weekly; in 1933 it added Daily Variety, based in Los Angeles, to cover the motion-picture industry; in 1998 it brought out Daily Variety Gotham, based in New York. Variety.com features breaking entertainment news, reviews, box office results, cover stories, videos, photo galleries and more, plus a credits database, production charts and calendar, with archive content dating back to 1905. The last daily printed edition was put out on March 19, 2013. Variety originally reported on theater and vaudeville.

Variety has been published since December 16, 1905, when it was launched by Sime Silverman as a weekly periodical covering vaudeville with its headquarters in New York City.

On January 19, 1907, Variety published what is considered the first film review in history.

In 1933, Sime Silverman launched Daily Variety, based in Hollywood.

Sime Silverman had passed on the editorship of the Weekly Variety to Abel Green as his replacement in 1931; he remained as publisher until his death in 1933 soon after launching the Daily. His son Sidne Silverman (1901–1950), known as "Skigie", succeeded him as publisher of both publications. Both Sidne and his wife, stage actress Marie Saxon (1905–1942), died of tuberculosis. Their only son Syd Silverman, born 1932, was the sole heir to what was then Variety Inc. Young Syd's legal guardian Harold Erichs oversaw Variety Inc. until 1956. After that date Syd Silverman was publisher of both the Weekly Variety in New York and the Daily Variety in Hollywood, until the sale of both papers in 1987 to the Cahners Corp. In L.A. the Daily was edited by Tom Pryor from 1959 until 1988.

For twenty years its editor-in-chief was Peter Bart, originally only of the weekly New York edition, with Michael Silverman (Syd's son) running the Daily in Hollywood. Bart had worked previously at Paramount Pictures and The New York Times. In April 2009, Bart moved to the position of "vice president and editorial director", characterised online as "Boffo No More: Bart Up and Out at Variety". From mid 2009 to 2013, Timothy M. Gray oversaw the publication as Editor-in-Chief, after over 30 years of various reporter and editor positions in the newsroom.


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