Uh-ee
| "Uh-ee" | ||||||||||||
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| Single by Crayon Pop | ||||||||||||
| Released | April 1, 2014 | |||||||||||
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| Recorded | 2014 | |||||||||||
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| Length | 3:13 | |||||||||||
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| Songwriter(s) | Kang Jin Woo | |||||||||||
| Crayon Pop singles chronology | ||||||||||||
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"Uh-ee" (Hangul: 어이) is the fourth single album, and sixth single overall by Crayon Pop. It was released on April 1, 2014 by Chrome Entertainment and Sony Music, and was written by Kang Jin Woo of Dumb & Dumber, the producers behind Crayon Pop's first three singles. The song is an electro house dance song mixed with trot music.
"Uh-ee" was performed for the first time on March 28 at a showcase at Olleh Square in Seoul. For the song's promotion, Crayon Pop wore hanbok-inspired clothing: outfits made of ramie cloth, bandanas, and gomusin (traditional rubber shoes). At the showcase, Choa said, "We really had tons of meetings at our agency to come up with our next costume concept for our latest single. During the last New Year holiday we all took pictures in our hanbok and we realized if it was modified a bit it could actually be quite comfortable to wear around all the time... so that was our inspiration."
The song was released on April 1, as both a CD single and a digital download. The accompanying music video was released the same day. Crayon Pop was featured on 1theK Originals' "Let's Dance" segment on April 2, where they showed the most notable points of their quirky choreography, including the "chicken leg" dance. The group then promoted the song on music shows, starting with Mnet's Global M! Countdown on April 3. The day before, "Uh-ee" was ruled unfit for broadcast by KBS because the lyrics contain the Japanese word for "shiny" (ppikka). According to KBS, the word was "a vestige of Japanese imperialism". Crayon Pop re-recorded part of the song, and a modified version was submitted to KBS and later performed on Music Bank. "Uh-ee" was performed on music shows for two weeks before promotion prematurely ended due to the sinking of the MV Sewol.
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