UIUC College of Media
| Motto | Leaders, Independent Thinkers, Innovators, Citizens |
|---|---|
| Type | Public |
| Established | 1927 (School of Journalism); 1946 (Dept. of Advertising); 1948 (College) |
| Dean | Wojtek Chodzko-Zajko (Interim) |
| Students | 1,153 |
| Undergraduates | 1,082 |
| Postgraduates | 71 |
| Location | Champaign, IL, US |
| Affiliations | University of Illinois |
| Website | www.media.illinois.edu |
The College of Media is a college at the University of Illinois at Urbana-Champaign, United States. The college name changed from College of Communications to the College of Media in 2008.
The College of Media offers Bachelor of Science degrees in Journalism, Advertising, Media and Cinema Studies, and (jointly with the College of Agricultural, Consumer and Environmental Sciences) Agricultural Communications. Graduate degrees are offered with Master of Science degrees in Journalism and Advertising. A Doctor in Philosophy in Communications and Media is also available.
The U of I College of Media is currently among the top three most selective colleges at the University of Illinois along with the UIUC College of Engineering and the UIUC College of Business, with the median 50% of incoming freshmen scoring between a 27-32 on the ACT.
The Department of Advertising — the first such academic department in the country — was established at the University of Illinois in 1959. The department was created by Charles Sandage, known as the "father of advertising education." Like virtually every other advertising program that rose in its shadow, it reflected the structure and functions of the modern advertising agency.
College of Media at Illinois is widely regarded as one of the world's top institutions for media education in various rankings. QS World University Rankings ranked its Media Studies program seventh in the world.
The Department of Advertising has been consistently ranked in the top five departments in the country in the past 20 years. Rankings are based on scholarship, and perceptions of peers as well as those of advertising industry personnel.
Advertising students at Illinois prepare for all facets of the consumer communications industry. This is what makes the program unique, and it is what repeatedly places it among the top-ranked programs in the country.
The College of Media is primarily housed in Gregory Hall. The Richmond Journalism Teaching Studio is also used for broadcast classes. A degree from the College of Media stresses a strong liberal arts background, so students typically take many different classes in areas such as political science, economics, sociology, philosophy, anthropology, natural science, and history.
The University of Illinois offers students opportunities to get a sense of working in journalism while in school. The Urbana-Champaign area has Illini Media, which features the Daily Illini, WPGU Radio, the Illio yearbook, Buzz, www.the217.com, and the Technograph, an engineering magazine that comes out four times a year. Richmond Studio also hosts UI-7 and WILL.
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