Twee-pop

Twee pop
Stylistic origins	Indie pop post-punk pop guitar pop girl groups
Cultural origins	c. 1986, United Kingdom
Other topics
Anorak

Cuddlecore
Stylistic origins	power pop punk rock girl groups twee pop bubblegum pop
Cultural origins	Mid 1990s

Twee pop is a subgenre of indie pop that originates from the 1986 NME compilation C86. Characterised by its simplicity and perceived innocence, some of its defining features are boy-girl harmonies, catchy melodies, and lyrics about love. For many years, most bands were distributed by the independent record labels Sarah Records (in the UK) and K Records (in the US).

The definition of twee is something "excessively or affectedly quaint, pretty, or sentimental," supposedly born from a childish mispronunciation of the word sweet. While the terms "twee" or "twee pop" are considered pejorative in the UK, a retrospective fascination with the genre in the US saw Americans eagerly defining themselves as twee. According to The A.V. Club's Paula Mejia:

The difference between “twee” and “indie pop” is slight but polarizing. Both styles of music transcended genre, became a tape-trading lifestyle, and have similar influences, drawing from the Ramones’ minimalist three-chord structures as much as The Jesus And Mary Chain’s salty pop harmonies. Everyone varies slightly on origins ... Twee itself began as a vast collection of sounds, gathering the threads where luminaries left off, and carving out divergent avenues in their wake.

AllMusic says that twee pop is "perhaps best likened to bubblegum indie rock -- it's music with a spirit of D.I.Y. defiance in the grand tradition of punk, but with a simplicity and innocence not seen or heard since the earliest days of rock & roll". The author Marc Spitz suggests that the roots of twee stem from the post-war 1950s music. While the culture categorized itself under the moniker of "indie" (short for independent), many major twee powerhouses gained mainstream critical acclaim for their contributions to the twee movement.

Cuddlecore is a movement that emerged as a consequence of twee pop that was briefly prominent in the mid-1990s. This label described a style marked by harmony vocals and pop melodies atop a punk-style musical backing. Cuddlecore bands were usually, although not always, all-female and essentially represented a more pop-oriented variation on the contemporaneous riot grrrl scene.

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