Travelocity.com
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Metasearch engine Travel fare aggregator website |
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| Industry | Travel |
| Founded | January 1996 |
| Headquarters | Dallas, Texas, United States |
| Parent | Expedia, Inc. |
| Website | www |
Travelocity.com is an American travel fare aggregator website and travel metasearch engine. The website is owned by a subsidiary of Expedia, Inc.
American Airlines began offering customer access to its electronic reservation system, Sabre, in 1978 to travel agencies, and in the mid-1980s on CompuServe and GEnie to consumers under the "eAAsySabre" brand name. This service was extended to America Online in the 1990s. The CEO of the eAAsySabre was Kathy Misunas.
Travelocity was created in 1996 as a subsidiary of Sabre Holdings and was run by long-time Sabre information technology executive Terry Jones. As one of the pioneers of web-based disintermediation, Travelocity.com was the first website that allowed consumers the ability to reserve, book, and purchase tickets without the help of a travel agent or broker. In addition to airfares, the site also permits consumers to book hotel rooms, rental cars, cruises and packaged vacations.
Travelocity gained popularity after a 1999 partnership with AOL.
In 2000, Sabre negotiated a merger of Travelocity with Preview Travel. The resulting company was independently quoted on the NASDAQ exchange, with Sabre continuing to own around 70 percent of the combined company's outstanding stock.
In March 2002, Sabre consummated a tender offer for the remainder of the outstanding shares in Travelocity and re-acquired the brand. Jones left the company shortly afterward, in May 2002.
In March 2002, Travelocity acquired last minute travel specialist Site59.com. The CEO and founder of Site59, Michelle Peluso, joined Travelocity with the acquisition as senior vice president, product strategy and distribution. Peluso became Travelocity’s COO in April 2003 and was then named president and chief executive officer of Travelocity in December 2003. Many members of Peluso’s former management team at Site59 were appointed to senior management positions at Travelocity including Jeffrey Glueck (Chief Marketing Officer), Tracey Weber (President, North America), Josh Hartmann (Chief Technology Officer) and Jonathan Perkel (Senior Vice President and General Counsel).
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