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Tracer Milano

AX Armani Exchange Olimpia Milano
AX Armani Exchange Olimpia Milano logo
Nickname Scarpette Rosse
Little Red Shoes
Leagues LBA
EuroLeague
Founded 1930
History Dopolavoro Borletti (1930–1947)
Triestina Milano (1936–1947)
Pallacanestro Olimpia Milano
(1947–present)
Arena Mediolanum Forum
Arena Capacity 12,700
Location Milan, Italy
Team colors White, red
         
Main sponsor EA7 Emporio Armani
President Livio Proli
Head coach Simone Pianigiani
Team captain Andrea Cinciarini
Ownership Giorgio Armani
Championships 27 Italian Championships
6 Italian Cups
2 Italian Supercups
3 EuroLeague
1 Intercontinental Cup
3 Saporta Cups
2 Korać Cup
1 Triple Crown
Retired numbers 2 (8, 18)
Website olimpiamilano.com
Uniforms
Kit body olimpiamilano1617away.png
EuroLeague jersey
Kit shorts olimpiamilano1617away.png
Team colours
EuroLeague

Pallacanestro Olimpia Milano, also known as AX Armani Exchange Olimpia Milano after its title sponsor, is an LBA Italian professional basketball team, based in Milan, Italy. Its colors are red and white, and the team is sometimes referred as "Scarpette Rosse" (Little Red Shoes) because team officials imported red Converse All-Star shoes for players from the United States. The tag line stuck, and the nickname is still used by many fans today.

As per custom in the Italian league, sponsorship has kept the team name changing frequently. From 1936 until 1955, it was called Borletti Milano. From 1956 to 1973, it was renamed Simmenthal. Other famous sponsorship names were Billy, Simac, Tracer, and Philips, in the 1980s. For past club sponsorship names, see the list below.

Olimpia is the most titled basketball club in Italy, having won 27 Italian League championships, 6 Italian National Cups, 2 Italian Super Cups, 3 EuroLeague, 1 FIBA Intercontinental Cup, 3 FIBA Saporta Cups, 2 FIBA Korać Cups and many junior titles.

Olimpia was founded in 1930, by Milan businessman Adolfo Bogoncelli. The team regularly won the LEGA Basket Serie A championship of Italian basketball in the 1950s and the 1960s, with players including Nane Vianello, Sandro Riminucci, Gianfranco Pieri, and Bill Bradley. In the 1970s, three teams were fighting across Europe for supremacy: Olimpia Milano, Ignis Varese, and Real Madrid. Pallacanestro Varese and Olimpia Milano were arch-rivals, as the two cities are 25 miles (40 km) apart. While Milano was a frequent Italian League champion, they were unable to win the prestigious European Champions Cup.


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