Gujarat is the 6th largest state in India, located in the western part of India with a coastline of 1600 km (longest in India). It is one of the most popular tourist regions in the country, and was visited by 19.8 million domestic and international tourists in 2010-11.Gujarat offers scenic beauty from Great Rann of Kutch to the hills of Saputara. Gujarat is the one and only place to view pure Asiatic lions in the world. During the Sultanate reign, Hindu craftsmanship mixed with Islamic architecture, giving rise to the Indo-Saracenic style. Many structures in the state are built in this fashion. It is also the birthplace of Mahatma Gandhi and Sardar Vallabhbhai Patel, iconic figures of India's independence movement. Amitabh Bachchan is currently the brand ambassador of Gujarat Tourism. The ‘Khushboo Gujarat Ki' campaign by celebrity Amitabh Bachchan has increased tourism in Gujarat by 4 per cent per annum, twice that of national growth rate.
Ahmedabad is considered to be an ideal hub to cover all the destinations in Gujarat.
Gujarat is one of the most industrialized states in the country. There are many Indian and global companies located in Gujarat and the area has seen double digit GDP growth in past decade. It is also known as "Growth Engine of India".
Vibrant Gujarat is biennial investors' summit held by the government of Gujarat. The event is aimed at bringing together business leaders, investors, corporations, thought leaders, policy and opinion makers; the summit is advertised as a platform to understand and explore business opportunities in the state. It has become a model for economic success for many states. According to the list of the top 10 Indian cities by GDP in 2009, based on a PricewaterhouseCoopers study,Ahmedabad ranks 7th in India with an annual GDP of 59 billion USD.