Tomy Toys
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Native name
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株式会社タカラ |
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Romanized name
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Takara Co., Ltd. |
| Fate | Merged to Tomy |
| Successor | Takara Tomy |
| Founded | 1955 |
| Defunct | March 1, 2006 |
| Headquarters | Japan |
| Products | BowLingual, Choro-Q, Microman, Transformers |
| Website | www |
Takara Co., Ltd. (株式会社タカラ) was a Japanese toy company founded in 1955. In March 2006, the company merged with Tomy company limited to form Takara Tomy. The Takara motto was 遊びは文化」("playing is culture").
In 1975, Takara produced the Diaclone and Microman Micro Change toys. In 1984, the toy line was rebranded by Hasbro as "Transformers". Takara continued to sell Microman and used it as the basis for the Micronauts toy line. Micronauts were sold internationally by the Mego Corporation.
Takara also invented Battle Beasts, the E-kara karaoke microphone, B-Daman and Beyblade. These toys were sold or distributed internationally by Hasbro. In 1978, Takara developed the Choro-Q, mini pullback cars. Internationally, they have been sold as "Penny Racers".
Takara developed and published video games. In the 1990s, Takara published the Chibi Maruko-chan video games. The company ported (adapted) some of the SNK Neo Geo based arcade games for 8 and 16-bit consoles. These included the Fatal Fury and the Samurai Shodown series. They were sold for use with the Sega Genesis, the Super Nintendo Entertainment System, the Game Boy, or the Famicom.
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