Tom Forcade

Tom Forcade
Tom Forcade in 1973 for a Boulder, Colorado meeting of the Underground Press
Born	(1945-09-11)September 11, 1945 Phoenix, Arizona
Died	November 17, 1978(1978-11-17) (aged 33) New York City
Occupation	Underground journalist, activist

Thomas King Forçade (September 11, 1945 – November 17, 1978), a.k.a. Gary Goodson, was an American underground journalist and activist in the 1970s. For many years he ran the Underground Press Syndicate (later called the Alternative Press Syndicate), and was the founder in summer 1974 of High Times magazine.High Times ran articles calling marijuana a "medical wonder drug" and ridiculing the US Drug Enforcement Administration. High Times became a huge success with a circulation of more than 500,000 copies a month and revenues approaching $10 million by 1977 and embraced by the young adult market as the bible of the alternative life culture. By 1977 High Times was selling as many copies an issue as Rolling Stone and National Lampoon. Forcade published several other publications such as Stoned, National Weed, Dealer and others that always were laced with some of the best humor, pop culture and a forum for some of the best writers, artists and political savvy mostly veiled as the counter culture entertainment magazine. Many of the writers went on to be published in premiere papers and magazines in North America.

He was born in Phoenix, Arizona. His father, engineer and hot rod enthusiast Kenneth Goodson, died in a car crash when Forçade was a child.

Forçade graduated from the University of Utah in 1967 with a degree in business administration. He went into the United States Air Force but was discharged after a few months. He used the skills he learned, however, to fly across the border for several years trafficking drugs from Mexico and Colombia, and used his proceeds to form a hippie commune and underground magazine called Orpheus. After this, he moved to New York City, where he became famous for both founding High Times and bankrolling an ailing Punk Magazine. In 1970, Forcade became one of the first people to use pieing as a form of protest, hitting Chairman Otto Larsen during the President's Commission on Obscenity and Pornography.