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Time (Electric Light Orchestra album)

Time
ELO Time expanded album cover.jpg
Studio album by ELO
Released July 1981 (UK)
August 1981 (US)
Recorded Early 1981
Studio Musicland Studios, Munich, Germany and Polar Studios, Stockholm, Sweden
Genre
Length 43:57
Label
Producer Jeff Lynne
ELO chronology
Four Light Years
(1980)
Time
(1981)
Secret Messages
(1983)
Singles from Time
  1. "Hold On Tight"
    Released: July 1981
  2. "Twilight"
    Released: October 1981
  3. "Ticket to the Moon/Here Is the News"
    Released: December 1981
  4. "Rain Is Falling"
    Released: January 1982
  5. "The Way Life's Meant to Be"
    Released: March 1982
Professional ratings
Review scores
Source Rating
Allmusic 2/5 stars
Rolling Stone 3/5 stars

Time is the ninth studio album by English rock band Electric Light Orchestra (credited as ELO), released in 1981 through Jet Records. It topped the UK Albums Chart for two weeks. Time is a concept album written about a man from the 1980s who is taken to the year 2095, where he is confronted by the dichotomy between technological advancement and a longing for past romance.

As a work of synth-pop, Time combines elements from 1950s music, new wave, reggae, rockabilly, the Beatles, Phil Spector, and the Shadows. The album signaled a departure from the band's sound by emphasizing electronics over its usual orchestra. It is also the band's second concept album, the first being Eldorado in 1974. The music video created for its lead single "Hold On Tight" was the most expensive ever made to that point, with a budget of approximately £40,000. Four more singles followed the album's release: "Twilight", "Ticket to the Moon" (backed with "Here Is the News"), "Rain Is Falling", and "The Way Life's Meant to Be".

The record is noted for its cult following of retrofuturist enthusiasts. It is considered the first major concept album devoted to time travel as well as ELO's most influential album. In 2001, a CD reissue included three additional tracks that were originally left off the LP.


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