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Think Big


Think Big was an interventionist state economic strategy of the Third National Government of New Zealand, promoted by the Prime Minister Robert Muldoon (1975–1984) and his National government in the early 1980s. The Think Big schemes saw the government borrow heavily overseas, running up a large external deficit, and using the funds for large-scale industrial projects. Petrochemical- and energy-related projects figured prominently, designed to utilize New Zealand's abundant natural gas to produce ammonia, urea fertilizer, methanol and petrol.

The National Cabinet Minister Allan Highet coined the "Think Big" label in a speech to a National Party conference in 1977. Economist Brian Easton also used the term "think big" in describing economic strategies.

In the late 1970s New Zealand's economy was suffering from the aftermath of the 1973 energy crisis, from the loss of its biggest export market upon Britain's joining the European Economic Community, and from rampant inflation.

In 1978 New Zealand faced a further crisis in oil-supply. OPEC continued to raise the price of oil. Then in 1979 the Iranian Revolution paralysed that country's oil-industry and 5.7 million barrels (910,000 m3) of oil per day were withdrawn from world supply.

In 1978 Bill Birch became the Minister of Energy. He looked to the substantial reserves of natural gas under Taranaki and off its coast as an opportunity to bring life to the ailing economy.


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