They (song)
| "They" | ||||||||||||||||
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| Single by Jem | ||||||||||||||||
| from the album Finally Woken | ||||||||||||||||
| Released | 2004 (US) 13 March 2005 (Europe) |
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| Format | CD | |||||||||||||||
| Genre | Trip hop, breakbeat | |||||||||||||||
| Writer(s) | Jem, Gerard Young, JS Bach | |||||||||||||||
| Producer(s) | Jem, Yoad Nevo, Ge-ology | |||||||||||||||
| Jem singles chronology | ||||||||||||||||
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"They" is the first single released by Jem from her debut album Finally Woken. It includes a sample of the Swingle Singers' 1963 adaptation of Johann Sebastian Bach's Prelude in F minor (BWV 881) from Book II of Well-Tempered Clavier from their album Jazz Sebastian Bach.
The song became her most popular single, peaking at #6 on the UK Singles Chart.
Taiwanese pop singer Jolin Tsai recorded a Chinese version of the song, titled "Paradise" (Chinese: 樂園), for using in an advertisement promoting Motorola mobile phone. "They" is also the title song for the hit MTV show The X Effect and formerly featured on a Pantene shampoo advertisement in the UK. "They" was also used in TV series like Crossing Jordan and Grey's Anatomy.
Jem released two music videos for They. The UK version, inspired by the Barbarella opening scene, features Jem stripping herself in a spaceship (although she remains covered by strategically placed holograms); actually a boy dreams her as he constructs a model of the same spaceship back on Earth. The US version features Jem walking at a park while being accompanied by a number of children. She then encounters several signs and decides to violate them. Some intercut scenes show her at a roundabout being spun by children.
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Wikipedia