The Fire (Matt Cardle album)
| The Fire | ||||
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| Studio album by Matt Cardle | ||||
| Released | 26 October 2012 | |||
| Recorded | 2012 | |||
| Genre | Pop rock | |||
| Length | 34:15 (Standard) 48:56 (Deluxe) |
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| Label | SO What? | |||
| Producer | Steve Booker, Matt Cardle (also exec.), Reynold D'Silva (exec.), Tim Gordine, Jeff Halatrax, Jamie Hartman, Will Talbot (exec.) | |||
| Matt Cardle chronology | ||||
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| Singles from The Fire | ||||
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| Professional ratings | |
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| Review scores | |
| Source | Rating |
| Daily Mirror | (Positive) |
| Music-News |   |
| Female First |  |
| LSMedia | |
| Entertainment Focus | |
| What Culture | |
The Fire is the second studio album released by English musician Matt Cardle. The album was released on 26 October 2012, via SO What? Recordings, a subsidiary of Silva Screen Records, alongside the lead single, "It's Only Love". The Fire was primarily written by Cardle, but also writing credits from by Eg White, Jack McManus, Jamie Hartman, James Walsh and others. The album produced a second single, "Anyone Else", released on 31 December 2012. Cardle also made a video for the song "Lately", although not released as a single.
The album received wide positive response from critics, who complimented Cardle's voice, songwriting and harder sound. It was also a commercial success, debuting at number eight on both the British and Scottish album charts. It has sold over 60,000 copies in the UK giving it a Silver certification.
On 20 May 2012, Cardle announced on Twitter that he had "parted ways" with Columbia Records and Syco Music, stating musical differences as the reason for the departure. On 9 September 2012, Cardle announced that he had signed with So What Recordings, part of the Silva Screen Music Group. The same day, he announced that his second album, The Fire, would be released on 29 October 2012. The lead single from the album, "It's Only Love," was also confirmed for release on 29 October 2012. He has stated that he had offers from various record labels but decided to go with the independent over a major one to have more control: "The other major labels that were interested, they were offering a similar thing to Sony, and I really wanted to have as much control as I could. So (So What Recordings) offered just as much support in every other way that a major label would, but I get to have control, which I plan to keep."
Cardle is credited with producing the album, and co-writing nine of the record's ten tracks, alongside Starsailor frontman James Walsh, Eg White, whose previous credits include Adele and Will Young, and Paul Statham, who has written for Dido and Kylie Minogue. Cardle also played the majority of the instruments on the album. He has stated that having complete freedom on the album was important to him, and so he had to be a bit of a "control freak". As well as the standard 10 track edition, a deluxe edition was made available, with three extra original tracks and an acoustic version of "It's Only Love".
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