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The Action

The Action
Also known as Azoth (1967)
Origin Kentish Town, North London, England
Genres Blue-eyed soul, folk rock, psychedelic rock
Years active 1963–1969 (Reunion: 2000)
Labels Parlophone (UK), Capitol (US), Hansa (France)
Associated acts The Boys, Mighty Baby, Ace
Website actionmightybaby.co.uk
Past members Alan "Bam" King
Mike "Ace" Evans
Roger Powell
Reg King
Peter Watson
Ian Whiteman
Martin Stone
Notable instruments
Rickenbacker 12-string guitar

The Action were an English band of the 1960s, formed as The Boys in August 1963, in Kentish Town, North West London. They were part of the mod subculture, and played soul music-influenced pop music.

The band was formed as The Boys in August 1963, in Kentish Town, North West London. After Peter Watson (born 18 October 1941, Romford, Essex) joined them as an additional guitarist in 1965, they changed their name to The Action. The original members were Reg King (lead vocals) (born Reginald King, 5 February 1945, Paddington, West London, died, 8 October 2010, Belvedere, Kent), Alan 'Bam' King (lead guitar, vocals) (born Alan King, 18 September 1945, Muswell Hill, North London), Mike "Ace" Evans (bass guitar, vocals) (born Michael Evans, 10 July 1944, Henley, Berkshire, died 15 January 2010, London) and Roger Powell (drums) (born 4 July 1945, Camden Town, North West London).

Shortly after their formation, they signed to Parlophone with producer George Martin. "Land of a Thousand Dances" b/w "In My Lonely Room" was well received by critics, but sold poorly. None of the Action's singles achieved success in the UK Singles Chart.

After disastrous experiences with the Rikki Farr management, Peter Watson left the band in 1966. They continued as quartet, but were dropped from Parlophone in 1967. In the late 1960s keyboardist Ian Whiteman (born 18 May 1945, Saffron Walden, Essex) and guitarist Martin Stone (born 11 December 1946, Wokingham, Surrey – 9 November 2016, Versailles, France) joined the band and the Action moved toward a mid-tempo psychedelic ballad style, and then into folk rock. Reg King left the band in 1967, and Alan King took over as main lead vocalist. In 1969, when signing to John Curd's Head Records, the band was renamed Mighty Baby.


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