Telephone Marketing Programs (TMP)
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| Industry | Advertising |
|---|---|
| Founded | 1967 (ancestor firm) August 31, 2006 (spun off) |
| Headquarters | New York City |
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Key people
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Michelle Abbey, President & CEO |
| Products | Recruitment advertising |
| Website | www.jobsattmp.com |
TMP Worldwide Advertising & Communications, LLC is an independent recruitment advertising agency Headquartered in New York City. TMP has offices throughout North America, Europe and Asia, and network partners on offices around the world.
TMP is focused on providing organizations communications strategies for their employment offerings. TMP was formerly a division of Monster Worldwide, becoming an independent company in 2006.
Advertising Age ranked TMP as #31 on its annual list of the “Top Digital Ad Firms” and #90 on its annual list of “Top U.S. Ad Agencies.”
In 1967, Andrew McKelvey founded Telephone Marketing Programs (TMP) a “directional marketing company,” focused on Yellow Pages advertising for large, multi-site clients. In 1993, McKelvey partnered with Recruitment Advertising specialist Don Tendler of Davis & Dorand to launch a Recruitment Division for TMP.
In 1995 TMP's Recruitment Division acquired The Monster Board and Online Career Center (OCC). TMP Worldwide went public in 1996 and its career websites grew and eventually merged as Monster.com in 1999. TMP Worldwide was officially renamed Monster Worldwide in 2003, with Monster and TMP Worldwide as “sister divisions.” The former eResourcing and Executive Search divisions of TMP also spun off to create Hudson Highland Group. To further clarify the evolution of businesses with separate missions, the original Yellow Pages directional marketing division was sold in 2005.
Further spin-offs were many of the European operations of TMP Worldwide in the course of 2005 and 2006, generally to local management buyouts, the largest of these being the UK and Ireland operation in May 2006.
On August 31, 2006 TMP Worldwide senior management and VSS Mezzanine Partners, an investment fund managed by Veronis Suhler Stevenson (VSS), a private equity and mezzanine capital fund management company, purchased the assets of TMP Worldwide Advertising and Communications, encompassing North America and India, from Monster Worldwide.
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