Juice Crew | |
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Also known as | The Juice Crew All-Stars |
Origin | Queensbridge, New York |
Genres | Hip Hop |
Years active | 1983–1991 |
Labels | Cold Chillin' |
Associated acts | Dimples D. |
Past members |
Marley Marl Mr. Magic (Deceased) Roxanne Shanté MC Shan Biz Markie TJ Swan Big Daddy Kane DJ Polo Kool G Rap Masta Ace Craig G Glamorous MC Debbie Dee Tragedy Khadafi Grand Daddy I.U. |
The Juice Crew was a Hip Hop collective composed largely of Queensbridge (New York, US)–based artists in the mid–to–late 1980s. Founded by producer Marley Marl and radio DJ Mr. Magic, and housed by Tyrone Williams' record label Cold Chillin' Records, the Juice Crew helped introduce New School artists Big Daddy Kane, Biz Markie, Roxanne Shanté and Kool G Rap. The crew produced many answer records and engaged with numerous "beefs" - primarily with rival radio jock Kool DJ Red Alert and the South Bronx's Boogie Down Productions, as well as the "posse cut", "The Symphony".
Marley Marl started his career as Mr. Magic's sidekick and DJ on the influential radio show Rapp Attack, the first exclusively hip hop music program to be aired on a major radio station, New York's WBLS-FM. The show was influential in launching the careers of the group's various artists. The crew derived its name from Mr. Magic's alias, "Sir Juice". Previously, Magic had created an "original" Juice Crew consisting of himself, record executive Sal Abbatiello, and artists Sweet Gee, DJ June Bug, and Kurtis Blow.
As a record producer, Marley Marl began the Juice Crew's long tradition of answer records with their first release, 1983's "Sucker DJ's (I Will Survive)" by Marley's then–girlfriend Dimples D.; a response to Run-D.M.C.'s "Sucker M.C.'s". Although this initial effort failed to provoke a reaction of any discernible magnitude, it foreshadowed the groups' ultimate path to success.