"Link Conexión Áerea SA de CV" operating as TAR Aerolineas is an airline in Mexico based in Querétaro, Mexico. It operates scheduled flights to 34 national destinations. Its inaugural flight occurred on March 3, 2014 between Querétaro and Guadalajara. The company currently operates a fleet of 10 Embraer ERJ 145s to 34 destinations throughout Mexico. Its headquarters and main operational base is in Querétaro. with Guadalajara, Toluca/México City Puerto Vallarta serving as Focus Cities.

Tar began in October 2011, owned by the MAFRA Group (Grupo MAFRA). On April 2012 the Mexican government granted permission, to make scheduled regular flight services to Link Corporación Áerea. On September 2012, Link purchased three Embraer ERJ 145 jets, with a capacity of 50 passengers, to be delivered February 2014, to begin scheduled flight services. The airline started services in March 2014, as TAR Aerolíneas with a direct flight between Quéretaro and Puerto Vallarta.

TAR's aim is to become the strongest regional airline in the country, with a cellular multiregional growth strategy. With the development of Regional Routes, TAR aims to develop a strong presence in different regions including, the Yucatán Peninsula, the Gulf of México, the Mid North region, the Pacific, and the South. With just two years of service, TAR Airlines beats its competitor Aeromar by getting more domestic passengers on flights than Aeromar, which has been operating for more than 29 years.

TAR Aerolineas serves the following destinations within Mexico:

It was announced in September 2016 that the airline will begin international service from Querétaro to San Antonio, Texas in 2017.

The TAR Aerolineas fleet consists of the following aircraft (as of August 2016):

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