Sunday Girl (singer)

Jade Williams
Williams at the opening for Fendi store, May 2014
Background information
Birth name	Jade Williams
Also known as	Sunday Girl Whinnie Williams
Born	1988 (age 28–29) Broxbourne, Hertfordshire, England
Genres	Indie pop, alternative pop
Occupation(s)	Singer-songwriter
Years active	2009–present
Labels	Island, Polydor
Website	http://whinniewilliams.com

Jade Williams (born 1988 in Broxbourne, Hertfordshire, England) is a British independent pop singer, who currently performs under the stage name Whinnie Williams, and previously Sunday Girl. She released her debut EP, Bad Girl, through Night Beach Records in October 2014.

During her early teenage years, Williams was employed at a local pet shop where she worked every Sunday. Having not revealed her name to the other members of staff, Williams became known as Sunday Girl, which would later become her music alias. Growing up, Williams was always shy when it came to performing and singing in front of people, so her mother took her to see a hypnotist when she was 17, and it helped her to overcome the fear.

With her fear of performing gone, Williams joined many cover bands including a ska band, a jazz band, and a trio who did covers of '40s blues standards with a ukulele and double bass. Williams completed an Art Foundations course at University and studied set design at Wimbledon College of Art, but took a gap year during her studies to travel and, more importantly, focus on songwriting, as she was getting bored of only singing covers of other artists songs. During the gap year, she was discovered by a manager one night while singing in a night club, and he helped direct her to work with other songwriters, which led to her eventual signing with Polydor Records and Universal's Geffen Records in late 2009.

Prior to her renderings of Christmas songs in the Aldi ads, Williams released her debut single as Sunday Girl, "Four Floors", through Polydor Records on 28 March 2010. A music video directed by Elisha Smith-Leverock was also released to accompany the release of the single. On 15 July 2010, she released her second single, "Self Control", originally performed by Laura Branigan. A music video, again directed by Smith-Leverock, was released to accompany the single release.

She supported Ellie Goulding on tour during November 2010, and played her first headlining show at London's XOYO on 15 December 2010. Her third single, "Stop Hey," was officially released through iTunes by Polydor in February 2011. She wrote and produced the song (along many others from her yet-to-be-released album) with Jim Eliot, who has also worked with Kylie Minogue, Ladyhawke, and Ellie Goulding. A music video for "Stop Hey" was directed by Smith-Leverock, and themes for the video came from superstitions about bad luck. In June 2011, Williams was featured on Martin Solveig's album Smash, performing "Let's Not Play Games," which she co-wrote. Her cover of "Love U More", originally by Sunscreem, was promotionally released along with its accompanying video in October 2011, but its commercial release was delayed indefinitely. That November, she also went on tour to support LMFAO on a few of their UK dates. Williams then recorded a cover of Pixies' "Where Is My Mind?" for Thomson's 2011 holiday TV campaign, and the single's success helped her to be signed by Universal's Island Records in early 2012.