Sun FM
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| Broadcast area | Sunderland |
|---|---|
| Frequency | FM: 103.4 MHz |
| First air date | 5 July 1995 |
| Format | Contemporary |
| Audience share | 13.2% (June 2013, RAJAR) |
| Owner |
The Local Radio Company (UKRD Group) |
| Website | www.sun-fm.com |
Coordinates: 54°55′06″N 1°25′12″W / 54.91839°N 1.419921°W
Sun FM is a radio station serving the City of Sunderland and also available in Tyne and Wear, northern parts of County Durham in England. It broadcasts on the frequency 103.4 MHz and plays a mix of contemporary and classic popular music alongside local news, travel and covered ground breaking dance music in the early 90's.
The station now known as SUN FM was launched in 1990 as Wear FM (Sunderland Community Radio Association) was initially led by Pieta O'Shaughessey.
The station gained international acclaim for its community programming and social inclusion and won the Sony Award for UK Radio Station of the Year in 1992. Covering Durham and Sunderland, the station faced competition for its licence when it reapplied for it in February 1994 from the Wearside Broadcasting Company. Although the licence was retained, times were not good at the station - tension between management and staff led to a walkout in early March of that year. They felt that, due to their base being at the University of Sunderland, a takeover by the same was imminent. The University made various attempts to save the station but legislation prevented a public body owning the station and a commercial buyer was sought.
Wear FM ceased transmissions in 1995 when it was taken over by the Minster Sound Group, who relaunched the station as Sun City FM. Wear FM's Studios in the Foster Building were taken over by the University of Sunderland.
WEAR FM SPORT
Mainly broadcast on a Saturday morning from 8am to noon. This programme was produced and written by Gary Ellwood and presented by Graeme Anderson. The programme covered all aspects of sport within Wearside. The Sunderland AFC hour from 11 am was its most popular item. Probably the first and only audio fanzine for a football club.
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